Radicalfash.com Reviews

Based on checking the website Radicalfash.com, it appears to be an online fashion retailer based in the Netherlands, specializing in women’s and men’s clothing.

While the site emphasizes trendy collections and quick delivery, the focus on fashion and consumerism, especially given the rapid cycles of “new collections” and “bestsellers,” can lead to excessive spending and a focus on outward appearance over inner development.

For those seeking genuine satisfaction and fulfillment, it’s often found in moderation, prioritizing needs over wants, and investing in experiences and character building rather than fleeting trends.

The platform offers a range of apparel, including blazers, dresses, sweaters, and pants, targeting various occasions from “Holiday” to “Wedding party” and “Office Wear.” They highlight free shipping over €100 and same-day dispatch for orders placed before 5 PM.

While convenience in shopping is presented as a benefit, constant engagement with new fashion trends can detract from more meaningful pursuits and encourage a mindset of constant acquisition.

True contentment is often found not in what one owns, but in how one lives and contributes to the community.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Radicalfash.com Review & First Look

Based on a preliminary review of Radicalfash.com, the website presents itself as a modern, user-friendly e-commerce platform for fashion.

The design is clean, with clear navigation and high-quality product images.

The emphasis on “NIEUW” New, “DAMES” Women, “HEREN” Men, and “SALE” indicates a typical retail structure.

Initial Impressions on User Experience

The site appears easy to navigate, with categories neatly organized.

The use of large, appealing visuals immediately draws attention to the clothing items.

This design choice aims to create an immersive shopping experience, often leading to impulse purchases rather than thoughtful decisions.

• Clean Layout: The homepage is uncluttered, allowing products to stand out.
• Intuitive Navigation: Categories are clearly labeled in Dutch, making it straightforward for native speakers to find items.
• Visual Appeal: High-resolution images and clear product descriptions are present, enhancing the perceived value of items.

Focus on Trends and Consumption

Radicalfash.com heavily promotes “collecties” collections such as “High summer ’25” and “Spring / Summer ’25,” indicating a rapid cycle of fashion trends.

This continuous push for new styles encourages frequent purchases and a focus on external validation through clothing.

• Seasonal Collections: The rapid introduction of new seasonal lines, such as “High summer ’25” and “Winter ’24,” drives consumer desire for constant updates to their wardrobe.
• “Bestsellers” Section: Highlighting “bestsellers” leverages social proof, suggesting that popular items are desirable, which can lead to conformity rather than individual expression.
• Promotional Language: Phrases like “GRATIS VERZENDING VANAF €100” and “VÓÓR 17U BESTELD = ZELFDE DAG VERZONDEN” are designed to create a sense of urgency and incentivize immediate purchases.

Radicalfash.com Cons

While Radicalfash.com aims to provide a convenient shopping experience, certain aspects inherent in fast fashion and consumerism can be considered detrimental.

The constant push for new trends and the focus on material possessions can divert individuals from more meaningful pursuits and encourage unsustainable habits. Xetaitot.com Reviews

Encouraging Overconsumption

The rapid introduction of new collections and sales events on Radicalfash.com, typical of modern fashion retailers, implicitly encourages consumers to buy more than they need.

This cycle of consumption can lead to financial strain and a build-up of unused items.

• Frequent New Arrivals: The “NIEUW” section and distinct seasonal collections e.g., “Spring / Summer ’25” are designed to make existing wardrobes feel outdated, prompting new purchases.
• Sale Sections: While seemingly beneficial, large “SALE” sections often encourage buying items simply because they are discounted, rather than because they are truly needed. For instance, data from a 2022 survey by Statista shows that 70% of consumers admit to buying items on sale that they didn’t really need.
• Marketing Tactics: The language used, such as “shop now” and highlighting “bestsellers,” creates a sense of urgency and desirability, pushing consumers towards immediate gratification.

Financial Implications and Debt

The “Betaal later” Pay later option, likely through Klarna, enables consumers to defer payment for purchases.

While presented as a convenience, such services can easily lead to overspending and accumulating debt, especially for those who don’t manage their finances prudently.

• Deferred Payments: Services like Klarna allow customers to receive goods without immediate payment, which can mask the true cost of purchases and lead to financial mismanagement. A study by Credit Karma in 2023 indicated that approximately 34% of Buy Now, Pay Later BNPL users have fallen behind on payments.
• Impulse Purchases: The ease of purchase combined with deferred payment options can fuel impulse buying, where items are bought without careful consideration of their necessity or long-term value.
• Focus on Materialism: The entire premise of a fashion website encourages a focus on external appearance and material possessions, which can be a distraction from developing inner qualities and financial discipline.

Environmental Impact of Fast Fashion

Though not explicitly stated on Radicalfash.com, its operation as a modern fashion retailer contributes to the broader environmental challenges associated with fast fashion.

The rapid production and disposal of clothing have significant ecological footprints.

• Resource Depletion: Producing new garments requires vast amounts of water, energy, and raw materials. For example, it takes about 2,700 liters of water to make one cotton t-shirt, enough drinking water for one person for 2.5 years World Wildlife Fund.
• Waste Generation: The short lifespan of trendy clothes leads to increased textile waste. According to the Environmental Protection Agency EPA, over 11 million tons of textile waste ended up in U.S. landfills in 2018.
• Pollution: Dyeing processes, chemical treatments, and transportation contribute to water, air, and soil pollution. Synthetic fabrics like polyester release microplastics into waterways with every wash.

Radicalfash.com Alternatives

Instead of focusing on acquiring new fashion items from platforms like Radicalfash.com, individuals can explore more sustainable, ethical, and financially prudent alternatives that promote responsible consumption and personal growth.

These alternatives prioritize long-term value, community support, and environmental consciousness over fleeting trends.

Emphasizing Modesty and Simplicity

A more fulfilling approach to personal style involves embracing modesty and simplicity.

This shifts the focus from chasing trends to developing a timeless, practical wardrobe that reflects inner values rather than external pressures. Wescalestartups.com Reviews

• Timeless Wardrobe: Invest in high-quality, durable pieces that do not go out of style. This reduces the need for frequent purchases and ensures longevity.
• Focus on Practicality: Prioritize clothing that is comfortable, functional, and suitable for everyday life, rather than items driven purely by fashion fads.
• Inner Beauty: Understand that true beauty comes from character, manners, and piety, not from expensive or trendy clothing. This aligns with a mindset of contentment and gratitude.

Supporting Local and Ethical Businesses

Rather than relying on large online retailers, seeking out local boutiques, artisanal crafts, and businesses committed to ethical labor practices and sustainable production methods provides a more responsible consumer choice.

• Local Boutiques: Shopping at local stores helps support the community economy and often provides unique, higher-quality items.
• Artisanal Crafts: Purchasing handmade items supports skilled craftspeople and often ensures better quality and ethical production standards.
• Fair Trade Brands: Opt for brands that are transparent about their supply chains and ensure fair wages and safe working conditions for their employees.

Promoting Sustainable and Second-Hand Practices

To minimize environmental impact and reduce overconsumption, embracing second-hand clothing, upcycling, and clothing swaps are excellent alternatives to buying new.

• Thrift Stores and Consignment Shops: Purchasing pre-owned clothes significantly reduces textile waste and the environmental footprint of new production. The resale market is booming, with platforms like ThredUp reporting that the secondhand market is projected to reach $82 billion by 2026.
• Clothing Swaps: Organizing or participating in clothing swaps with friends and family is a cost-effective and environmentally friendly way to refresh a wardrobe.
• Upcycling and Repair: Instead of discarding old clothes, learn to repair them or upcycle them into new items. This promotes creativity and resourcefulness.

Prioritizing Experiences Over Material Possessions

Shifting focus from acquiring material goods to investing in experiences, learning, and personal development leads to greater satisfaction and lasting memories.

• Skill Development: Allocate resources towards learning new skills, attending workshops, or taking courses that contribute to personal growth.
• Meaningful Activities: Spend time and money on activities that foster connection, such as volunteering, community service, or quality time with family.
• Travel and Exploration: Invest in experiences that broaden horizons, create lasting memories, and offer opportunities for reflection and gratitude.

How to Cancel Radicalfash.com Subscription

While Radicalfash.com primarily operates as an e-commerce store with direct purchases, some fashion retailers offer newsletter subscriptions or loyalty programs that might involve recurring communications.

If you’ve opted into any such service from Radicalfash.com and wish to reduce unsolicited emails or marketing, here’s how to manage it.

Unsubscribing from Email Newsletters

The most common form of “subscription” for online retailers is an email newsletter, which often includes updates on new collections, sales, and promotional offers.

• Locate the Unsubscribe Link: Every legitimate marketing email is required by law e.g., GDPR in Europe, CAN-SPAM in the US to include an unsubscribe link, usually at the very bottom of the email.
  • Step 1: Open an email from Radicalfash.com.
  • Step 2: Scroll down to the footer.
  • Step 3: Click on the “Unsubscribe” or “Afmelden” link.
• Follow the Prompts: After clicking the link, you may be redirected to a page where you confirm your unsubscription. Some sites might ask for a reason for unsubscribing, which is optional.
• Confirmation: You should receive a confirmation email indicating that you have been successfully unsubscribed. Allow a few days for the changes to take effect.

Managing Account Preferences

If you have a registered account on Radicalfash.com, you might be able to manage communication preferences directly within your account settings.

• Log In to Your Account: Go to Radicalfash.com and log in using your credentials e-mail and password.
• Navigate to Account Settings: Look for sections like “Mijn account” My Account, “Accountinstellingen” Account Settings, or “Communicatievoorkeuren” Communication Preferences.
• Adjust Notification Settings: Within these settings, you may find options to opt out of specific types of emails or marketing communications without fully deleting your account.

Blocking Emails

As a last resort, if you continue to receive unwanted emails after unsubscribing, you can block the sender’s email address directly in your email client.

• Mark as Spam/Junk: This action helps your email provider identify future emails from that sender as unwanted.
• Add to Block List: Most email clients Gmail, Outlook, Yahoo Mail, etc. have an option to add an email address to a “block list” or “blacklist,” preventing future emails from reaching your inbox.

Radicalfash.com Pricing

Based on the products displayed on Radicalfash.com, the pricing structure for their clothing items appears to be in the mid-to-high range for a fast-fashion or contemporary clothing retailer.

This pricing reflects the emphasis on current trends and potentially higher-quality materials compared to ultra-low-cost alternatives, though it still encourages significant spending on discretionary items. Smykkedillen.dk Reviews

Overview of Product Pricing

The website lists various clothing items with specific prices in Euros €. For example, dresses are priced around €119.99 to €159.99, blazers at €159.99 to €189.99, and tops at €79.99.

• Dresses:
  • RIO dress | Black: €139,99
  • VALENTINA dress | Purple: €159,99
  • JUNE dress | Black: €119,99
  • EMILY dress | Blue: €119,99
  • HAYLEY dress | Fuschia: €119,99
• Blazers & Gilets:
  • BRIGITTE blazer | Camel: €189,99
  • ANIKA blazer | White: €159,99 Uitverkocht – Sold out
  • CLARA gilet | Beige: €129,99
  • NENA gilet | Beige: €139,99
• Tops & Pants:
  • MIA top | Blue: €79,99
  • CAITH pants | Beige: €109,99
  • ANICA pants | White: €109,99
  • POPPY pants | Beige: €114,99
  • ODINE pants | White: €109,99
  • BAY blouse | White: €99,99

Pricing Strategy and Value Proposition

The pricing strategy on Radicalfash.com seems to align with offering trendy, contemporary fashion.

While the prices are not exorbitant compared to high-end luxury brands, they represent a significant investment for items that may have a relatively short lifespan due to changing fashion trends.

• Perceived Value: The prices suggest a perceived value in terms of design, material, and adherence to current fashion sensibilities. However, the true value of clothing should be assessed based on durability, versatility, and ethical production, rather than just trendiness.
• Target Market: The price points suggest a target market willing to spend a moderate to significant amount on fashion, potentially those who update their wardrobes frequently.
• Promotions and Sales: The presence of a “SALE” section indicates that discounted items are a regular feature, which can further incentivize purchases and contribute to the cycle of overconsumption. For example, a 2023 report by NPD Group found that promotional pricing is a key driver for fashion purchases, with 40% of consumers citing sales as their primary reason for buying.

Financial Management and Alternatives

For individuals aiming for financial prudence, these prices, especially for non-essential items, underscore the importance of budgeting and prioritizing needs over wants.

• Budgeting: It is crucial for individuals to create and adhere to a budget that allocates funds for essentials first, with discretionary spending on fashion being carefully considered.
• Cost Per Wear CPW: Instead of focusing on the initial price, consider the “cost per wear” of an item. A more expensive, durable garment worn frequently can be more cost-effective than a cheaper, trendy item worn only a few times.
• Sustainable Spending: Redirecting funds that might otherwise go towards new fashion trends into investments, savings, or charitable giving can yield greater long-term benefits and align with principles of responsible wealth management.

Radicalfash.com vs. Sustainable & Ethical Brands

When evaluating Radicalfash.com, it’s useful to contrast its apparent business model with that of sustainable and ethical fashion brands.

Radicalfash.com, typical of many online fashion retailers, appears to operate within the fast-fashion paradigm, emphasizing new collections and quick turnover.

In contrast, sustainable and ethical brands prioritize environmental responsibility, fair labor practices, and the longevity of their products.

Production and Sourcing

• Radicalfash.com: Likely relies on a rapid production cycle to keep up with trends, often involving distant manufacturing facilities. Details about their supply chain transparency are not readily available on the homepage. This model often leads to high volumes of production with less oversight on environmental impact or labor conditions.
  • Focus: Speed to market, trendy designs.
  • Transparency: Minimal information on sourcing or manufacturing processes is presented on the public-facing homepage.
• Sustainable & Ethical Brands: These brands are committed to transparent supply chains, using eco-friendly materials, and ensuring fair wages and safe working conditions. They often produce smaller quantities to reduce waste.
  • Focus: Environmental impact, fair labor, product quality, and longevity.
  • Transparency: Actively publish reports on their supply chain, material sourcing, and labor practices. For instance, Patagonia provides extensive information on their factories and material origins.

Product Longevity and Design Philosophy

• Radicalfash.com: Appears to prioritize current fashion trends, which by nature, have a shorter lifespan. The emphasis on “new collections” suggests a design philosophy that encourages frequent updates to one’s wardrobe.
  • Design: Trend-driven, seasonal, potentially leading to quick obsolescence.
  • Quality Indicator: Pricing suggests mid-range quality, but the emphasis on trends might mean items are not designed for long-term wear.
• Sustainable & Ethical Brands: These brands often focus on timeless designs and durable construction, encouraging consumers to buy fewer items that last longer. Their philosophy promotes mindful consumption.
  • Design: Timeless, versatile, durable, and often minimalist.
  • Quality Indicator: Products are typically higher quality, designed for longevity and repairability. Brands like Eileen Fisher are known for their sustainable practices and durable clothing.

Environmental and Social Impact

• Radicalfash.com: As part of the broader fast fashion industry, it contributes to textile waste, resource depletion, and carbon emissions from production and transportation. The lack of explicit information on environmental efforts suggests these are not primary business drivers.
  • Environmental Footprint: Likely high due to rapid production cycles and potential use of synthetic materials.
  • Social Impact: Without transparent labor practices, there’s a risk of contributing to exploitative labor conditions common in fast fashion supply chains.
• Sustainable & Ethical Brands: Actively work to minimize their environmental footprint through organic materials, recycled fabrics, water-saving technologies, and reduced chemical use. They also prioritize fair treatment and living wages for garment workers.
  • Environmental Footprint: Actively minimized through sustainable materials, closed-loop systems, and carbon offsetting. For example, brands using GOTS-certified organic cotton reduce water usage by up to 91% compared to conventional cotton.
  • Social Impact: Positive impact through fair wages, safe working conditions, and community development initiatives for workers.

Financial Prudence in Fashion Choices

Beyond the environmental and ethical considerations, making mindful fashion choices, irrespective of the retailer, is fundamentally about financial prudence.

The ease of online shopping and deferred payment options, such as “Betaal later” offered by Radicalfash.com, can inadvertently lead individuals into financial pitfalls.

Understanding the True Cost of “Fast Fashion”

While individual items might seem affordable, the cumulative cost of frequently purchasing trendy clothes adds up significantly over time. Myidcard.co.uk Reviews

This approach to spending can detract from more critical financial goals.

• Cumulative Spending: Small, frequent purchases of trendy items can quickly amount to substantial expenses. A 2021 survey by LendingClub and Pymnts.com found that 61% of Americans live paycheck to paycheck, often due to discretionary spending habits.
• Depreciation: Fashion items, especially those driven by fleeting trends, depreciate rapidly in value, offering little to no return on investment.
• Opportunity Cost: Money spent on trendy, quickly discarded clothes could instead be invested in savings, education, or other assets that appreciate over time or provide long-term benefits. For example, investing €100 per month from age 25 to 65 at a modest 7% annual return could yield over €260,000.

Dangers of “Buy Now, Pay Later” BNPL Schemes

Services like Klarna, which allow consumers to pay for purchases over time, can be deceptive.

While they offer convenience, they often encourage overspending and can lead to debt if not managed carefully.

• Increased Spending: BNPL schemes can make expensive items seem more affordable, leading consumers to buy more than they would with immediate payment. A 2023 report by the Consumer Financial Protection Bureau CFPB found that BNPL users are more likely to be highly indebted.
• Debt Accumulation: If payments are missed, late fees and interest can accrue, turning an seemingly interest-free purchase into a costly debt. Default rates for BNPL loans can range from 1% to 5%, according to various industry reports.
• Impact on Credit Score: While some BNPL services may not initially report to credit bureaus, missed payments can still negatively impact credit scores, making it harder to obtain traditional loans in the future.

Budgeting for Clothing and Prioritizing Needs

A financially prudent approach involves setting a clear budget for clothing and prioritizing essential needs over discretionary wants.

• Fixed Budget Allocation: Allocate a specific, realistic amount for clothing each month or quarter and stick to it. This prevents impulsive overspending.
• “Needs vs. Wants” Assessment: Before purchasing any clothing item, ask if it’s a genuine need e.g., replacement for worn-out essentials or a want e.g., latest trend.
• Long-Term Wardrobe Planning: Build a versatile, high-quality wardrobe of timeless pieces that can be mixed and matched, reducing the need for constant new purchases. Focus on durability and classic styles that last.

Making Mindful Fashion Choices

Beyond the transactional aspect of buying clothes, making mindful fashion choices is about aligning consumption habits with personal values and a broader understanding of responsibility.

It’s about shifting from impulsive buying to intentional purchasing that considers ethical, environmental, and spiritual well-being.

Reflecting on Personal Values

Before making a purchase, it’s beneficial to pause and reflect on why the item is desired and if it truly aligns with one’s values, rather than simply succumbing to marketing or peer pressure.

• Self-Reflection: Ask: “Do I truly need this?”, “Does this item contribute positively to my life?”, “Is this purchase driven by a desire for external validation or true utility?”
• Prioritizing Inner Development: Recognize that contentment and confidence come from within, through character, knowledge, and faith, not from external appearances or material possessions.
• Gratitude for What One Has: Cultivate a mindset of gratitude for existing possessions, reducing the urge to constantly acquire new items. Studies show that practicing gratitude can lead to increased life satisfaction and reduced materialism.

Considering Ethical and Environmental Impact

Every purchase has a ripple effect.

Choosing to support brands that prioritize ethical labor and sustainable practices is a way to contribute positively to society and the environment.

• Research Brands: Take a few moments to research a brand’s commitment to ethical sourcing, fair labor, and environmental sustainability. Many certifications and online resources exist to help consumers make informed choices.
• Support Local and Artisan: Prioritize buying from local designers, artisans, or small businesses that often have a more transparent and ethical production process compared to large corporations.
• Lifecycle Thinking: Consider the entire lifecycle of a garment—from production to disposal—and choose items that have minimal negative impact at each stage.

Practicing Moderation and Contentment

A key aspect of mindful consumption is embracing moderation in all aspects of life, including fashion. Pigeonproofingsolarpanels.co.uk Reviews

This cultivates contentment and reduces the endless pursuit of more.

• “Less Is More”: Adopt a minimalist approach to clothing, focusing on quality over quantity. This reduces clutter, decision fatigue, and financial strain. Marie Kondo’s “KonMari” method, for example, encourages keeping only items that “spark joy,” leading to a more intentional wardrobe.
• Delayed Gratification: Instead of immediate purchases, practice delayed gratification. Save for higher-quality, long-lasting items, or pause before buying to ensure the decision is not impulsive.
• Focus on Purpose: View clothing as functional and modest, rather than a primary means of self-expression or competition. This shift in perspective can free individuals from societal pressures to constantly update their look.

FAQs

What is Radicalfash.com?

Radicalfash.com is an online fashion retailer based in the Netherlands, selling women’s and men’s clothing and accessories, with a focus on current trends and seasonal collections.

What types of clothing does Radicalfash.com sell?

Radicalfash.com sells a variety of clothing items including blazers, gilets, coats, jackets, sweaters, blouses, tops, T-shirts, pants, shorts, jumpsuits, and dresses for women, and similar categories for men.

Does Radicalfash.com offer free shipping?

Yes, Radicalfash.com offers free shipping on orders over €100 within the Netherlands.

How fast does Radicalfash.com ship orders?

Radicalfash.com aims to dispatch orders placed before 5 PM on the same day for delivery the next day “Vandaag besteld, morgen in huis” – Ordered today, delivered tomorrow.

What payment methods does Radicalfash.com accept?

Radicalfash.com accepts various payment methods, including iDEAL, Bancontact, Klarna, American Express, Apple Pay, Maestro, Mastercard, PayPal, and Visa.

Is “Pay later” an option on Radicalfash.com?

Yes, Radicalfash.com offers a “Betaal later” Pay later option, likely through Klarna, allowing customers to pay for their purchase within 30 days without interest or extra costs.

Can I return items to Radicalfash.com?

Yes, the website mentions “Ruilen & Retourneren” Exchanges & Returns in its customer service section, indicating that returns are possible.

Specific details would be in their terms and conditions.

Does Radicalfash.com have a physical store?

Based on the website’s description as an online retailer, it does not appear to have physical retail stores, operating primarily as an e-commerce platform. Sunagoeducation.com Reviews

Are Radicalfash.com’s clothes considered fast fashion?

Given the emphasis on “new collections” and rapid trend cycles, Radicalfash.com appears to operate within the fast-fashion model, which prioritizes quick production and turnover of trendy items.

What are the environmental concerns with retailers like Radicalfash.com?

Retailers operating within the fast-fashion model contribute to increased textile waste, high resource consumption water, energy, and pollution from manufacturing and transportation.

Is it financially prudent to shop frequently from sites like Radicalfash.com?

No, frequent shopping from fast-fashion sites can lead to overspending, accumulation of unnecessary items, and financial strain, especially when using “Buy Now, Pay Later” schemes.

What are better alternatives to fast fashion for my wardrobe?

Better alternatives include embracing timeless styles, shopping second-hand, supporting ethical and sustainable brands, repairing clothes, and focusing on quality over quantity.

How can I unsubscribe from Radicalfash.com emails?

You can unsubscribe from Radicalfash.com emails by clicking the “Afmelden” Unsubscribe link usually found at the bottom of their marketing emails.

Does Radicalfash.com offer any discounts for new subscribers?

Yes, Radicalfash.com offers a 10% discount for new newsletter subscribers who sign up to receive updates on new collections and exclusive offers.

Where can I find Radicalfash.com’s terms and conditions?

Radicalfash.com’s terms and conditions “Algemene Voorwaarden” can typically be found in the footer of their website, under the “Klantenservice” or “Radical” sections.

Does Radicalfash.com have a customer service contact?

Yes, the website lists “Contact” under “Klantenservice,” indicating that they provide customer service assistance.

What is the customer satisfaction score for Radicalfash.com?

The website states a 4.6 customer satisfaction score and mentions “Klanttevredenheid #1 prioriteit. 5/5 Geef ons een review.” Customer satisfaction #1 priority. 5/5 Give us a review., implying high customer satisfaction.

Does Radicalfash.com sell accessories?

Yes, the men’s category lists “Accessoires,” indicating that Radicalfash.com also sells fashion accessories. Assignmentfix.co.uk Reviews

What social media platforms is Radicalfash.com active on?

Radicalfash.com is active on Facebook, Instagram, TikTok, and LinkedIn, as indicated by the icons in their website footer.

Does Radicalfash.com have a loyalty program or customer account benefits?

The website mentions “Mijn account” My account, suggesting customers can create accounts to manage orders, but it doesn’t explicitly detail a loyalty program on the homepage.