How Does KingSumo Work?

KingSumo works by making it incredibly easy to set up and run viral giveaway contests that encourage participants to share for extra entries, essentially turning your contestants into promoters. It’s built for lead generation and growing your audience..

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Creating Your First Giveaway

When you’re ready to create a giveaway, you’ll find the process pretty straightforward.

• Start a New Giveaway: From your KingSumo dashboard, just click the “New Giveaway” button. This takes you to the giveaway builder.
• Giveaway Details: You’ll fill in the essentials: a catchy title, a compelling description for your prize, and details about who’s running the giveaway. This is where you really sell the prize and get people excited to enter.
• Timing is Everything: You get to choose the start and end dates and times for your giveaway, plus the date and time for announcing the winner. You want a timeframe that creates urgency but also gives enough time for people to discover and share your contest.
• Prize Presentation: You can upload images to showcase your prize, which really helps in drawing attention. Remember, clear and attractive visuals make a big difference!.
• Winner Selection: KingSumo handles the random winner selection, which is a nice touch and keeps things fair.

Boosting Virality with Bonus Entries

This is where KingSumo really shines for lead generation. It’s all about incentivizing participants to spread the word about your giveaway.

• Social Sharing Actions: You can give people bonus entries for sharing your giveaway on social media platforms like Facebook and Twitter. When someone shares, it automatically includes your giveaway title, helping attract more attention.
• Social Following Actions: Want more followers? You can offer bonus entries for actions like following you on Instagram, Twitter, or subscribing to your YouTube channel. This can significantly boost your social presence.
• Custom Actions: Beyond social media, you can define custom actions, such as clicking a specific link. This could be a link to a new product page, a blog post, or anything else you want to promote.
• Referral System: The core viral component is giving extra entries to anyone who drives referrals. This means the more people your contestants get to sign up, the more chances they have to win, creating a powerful sharing loop.

Integrations and Data Collection

Connecting KingSumo to your other marketing tools is a smart move to make the most of your new leads.

• Email Marketing: KingSumo directly integrates with popular email marketing services like Mailchimp, SendFox, and ConvertKit. This means new subscribers from your giveaway are automatically added to your email list, saving you manual work.
• Zapier Integration: If your email marketing tool isn’t directly supported, don’t worry. KingSumo works with Zapier, which opens up a whole world of integrations with other services.
• Collecting Entrant Data: By default, KingSumo collects email addresses, but you can also choose to gather names and phone numbers, depending on your needs.
• Tracking and Analytics: KingSumo allows for Meta Pixel tracking and conversion tracking with the paid plan, helping you understand how well your ads are performing and who’s signing up.

Publishing Your Giveaway

Once you’ve set up your giveaway, you have a few options for getting it out there:

• KingSumo’s Hosted Page: KingSumo hosts the giveaway on its own platform, so you don’t need a website. The URL will be kingsumo.com, unless you embed it.
• Embedding on Your Website: If you have your own website, you can easily embed the giveaway using a simple widget code. This allows you to keep the giveaway on your own domain. For WordPress users, there’s even a KingSumo WordPress plugin for easier integration.

The entire process is designed to be user-friendly, allowing you to launch unlimited giveaways without much hassle. Sendr Complaints & Common Issues

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KingSumo Review & First Look