Based on checking the website, Ethical Superstore positions itself as a comprehensive online retailer offering a wide array of fair trade, organic, vegan, plastic-free, and eco-friendly products.

It appears to be a legitimate platform dedicated to sustainable and ethically sourced goods across categories like groceries, cleaning supplies, fashion, home and garden, beauty, health, and baby products.

The site emphasizes transparency in its product ethics and offers various filters to help consumers align their purchases with their values.

This focus on ethical consumption aligns well with principles of conscious spending and supporting responsible businesses.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Table of Contents

Ethicalsuperstore.com Review & First Look

Ethicalsuperstore.com presents itself as a one-stop shop for individuals seeking to make more conscious purchasing decisions. From a first glance, the website’s design is clean, intuitive, and easy to navigate, allowing users to browse a vast catalog of products organized into clear categories. The emphasis on product ethics—such as Fair Trade, Organic, Vegan, Plastic Free, and Eco Friendly—is immediately apparent, suggesting a strong commitment to these values.

Website Navigation and User Experience

The site offers a straightforward layout, with main categories prominently displayed.

Users can easily drill down into subcategories like “Groceries & Everyday,” “Cleaning & Household,” and “Beauty, Health & Wellbeing.” The search function is responsive, and filters for specific ethical tags e.g., “Soil Association Organic,” “Fairtrade Labelled” are a powerful tool for value-driven consumers.

This design choice highlights the platform’s core mission: making ethical shopping accessible.

Product Range and Diversity

Ethical Superstore boasts an impressive range of products. For instance, their “Groceries & Everyday” section includes everything from breakfast cereals and cooking oils to tinned pulses and ethical chocolate spreads. In the “Cleaning & Household” department, you’ll find eco-friendly dish soap, laundry liquids, and even compost bins. This broad selection indicates an attempt to cover nearly all aspects of daily consumption with an ethical alternative.

Transparency in Product Ethics

A key differentiator for Ethical Superstore is its commitment to transparency regarding product ethics.

They allow customers to “shop by product ethics & tags,” which is crucial for those who prioritize specific certifications or values. This feature isn’t just a marketing gimmick.

It reflects a deeper understanding of the informed consumer who wants to know the story behind their purchase.

Ethicalsuperstore.com Features

Ethicalsuperstore.com is packed with features designed to simplify and enhance the ethical shopping experience.

Beyond just offering products, it provides tools and information to help consumers make informed choices and integrate sustainable living into their routines. Alliance-trafikskole.dk Reviews

Comprehensive Ethical Tagging System

The site’s ethical tagging system is a standout feature. Shoppers can filter products by:

Fairtrade Labelled: Ensuring producers in developing countries receive fair prices.
Soil Association Organic: Certifying organic agricultural standards.
Vegan/Vegetarian: Catering to plant-based diets.
Plastic Free: Reducing plastic waste in packaging and products.
Made in the UK: Supporting local economies and reducing carbon footprint.

This level of detail empowers consumers to shop aligned with their specific values, making ethical consumption a tangible reality rather than just a concept.

Special Offers and Bulk Buys

Ethical Superstore frequently highlights “Special Offers” and offers “budget-friendly bulk buys.” This addresses a common perception that ethical products are always more expensive.

By providing discounts and options for larger quantities, they make sustainable living more accessible economically. For example, some offers seen include:

20% Off Beauty & Wellbeing products.
Ecoleaf Recycled Paper Toilet Tissue – Pack of 12 at a discounted price, which is appealing for household staples.

Customer Reviews and Ratings

The website prominently features customer ratings and reviews for individual products, as well as an overall store rating. At the time of review, the customer rating was 4.8/5, based on feedback like “All goods ordered arrived swiftly and in good condition. Thank you!” and “Very happy with service, website, prompt delivery and standard of packing.” This social proof is vital for building trust and helps new customers make purchasing decisions.

Blog and Educational Content

Ethical Superstore hosts a blog that provides “the latest Eco news, ethical stories, recipes and more.” This content extends beyond mere product promotion, offering educational resources that can help consumers understand the broader implications of their choices and discover new ways to live sustainably.

Examples of blog topics include “Spotlight on Suma” a brand they stock and “Earth Day 2025.” This commitment to education strengthens their position as a thought leader in the ethical consumption space.

Ethicalsuperstore.com Pros & Cons

Like any online platform, Ethicalsuperstore.com has its strengths and areas where it could improve.

Understanding these can help consumers decide if it’s the right fit for their ethical shopping needs.

Pros

Extensive Product Range: Offers a wide variety of ethical products across many categories, reducing the need to shop at multiple stores. This includes everything from organic groceries to eco-friendly cleaning supplies and sustainable fashion.
Strong Ethical Focus: Clear and comprehensive ethical tagging system allows users to filter products by values like Fair Trade, Organic, Vegan, Plastic Free, and Made in the UK. This transparency is a significant advantage for value-driven consumers.
Positive Customer Feedback: High overall customer rating 4.8/5 and positive reviews on service, delivery, and product quality inspire confidence. Many reviews praise the efficiency of their service.
Educational Resources: The blog provides valuable information on sustainable living, brand spotlights, and eco-news, empowering consumers with knowledge beyond just product purchasing.
Promotes Sustainable Alternatives: Encourages the shift from conventional, less ethical products to responsible, eco-friendly ones, contributing positively to environmental and social causes.

Cons

Pricing: While they offer special deals, some ethical products can still be perceived as more expensive than their conventional counterparts. A 200g bag of Cafédirect Fairtrade Empower Smooth Roast Ground Coffee might be priced at £4.50, which could be higher than some supermarket alternatives, though the ethical premium is justifiable for many.
Delivery Fees: Free delivery is only offered over a certain threshold e.g., over £50*, which might be a barrier for smaller orders.
Limited Availability: As a UK-based store, its primary focus is on the UK market, potentially limiting accessibility for international customers.
Specific Niche: While a strength, the ethical focus means some conventional brands or product types might not be available, which could be a “con” for shoppers not exclusively seeking ethical alternatives. For instance, you won’t find products from companies known for unsustainable practices.

Ethicalsuperstore.com Alternatives

When seeking to shop ethically and sustainably, Ethical Superstore is a strong contender, but it’s not the only option. Acscustom.com Reviews

Several other platforms and approaches can help you align your purchases with your values.

Local Farmers’ Markets and Co-ops

Direct Impact: Buying directly from local farmers and producers often ensures fair compensation and reduces transportation emissions. You can find fresh, seasonal produce and artisanal goods.
Community Support: Supports local economies and fosters community connections. Many cities in the US host vibrant farmers’ markets on weekends, with over 8,700 registered farmers’ markets as of a 2019 USDA report.
Limited Product Range: While excellent for fresh food, they may not offer the diverse range of household, beauty, or fashion items found on Ethical Superstore.

Certified B Corporations and Direct-to-Consumer Ethical Brands

Holistic Ethics: B Corps are businesses certified to meet high standards of verified performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials. Examples include Patagonia clothing, Dr. Bronner’s soap, and Ben & Jerry’s ice cream, though not exclusively ethical.
Brand Specific: You would need to shop directly from individual brands, which might mean multiple orders and shipping fees. However, this allows fors into a brand’s specific ethical commitments.
Strong Values: These companies are often purpose-driven and transparent about their supply chains and impact. Look for certified B Corp logos on company websites.

Other Online Ethical Marketplaces

Grove Collaborative: Focuses heavily on sustainable home and personal care products, often with a subscription model for recurring purchases. They prioritize plastic-free and natural ingredients.
Thrive Market: Offers a wide range of organic and non-GMO groceries, personal care items, and home products, often at a discounted membership price. While not exclusively ethical, they curate many sustainable options.
Abe’s Market: Similar to Ethical Superstore, offering natural, organic, and ethical products across various categories.
Ten Thousand Villages: Specializes in fair trade handcrafted goods from artisans globally, focusing on home decor, jewelry, and gifts. This is a great alternative for unique, ethically made presents.

How to Cancel Ethicalsuperstore.com Subscription

Based on examining the Ethicalsuperstore.com website, it primarily operates as a direct purchase e-commerce store rather than a subscription-based service for its main product offerings groceries, cleaning, fashion, etc.. Therefore, there isn’t a general “subscription” to cancel in the traditional sense for product deliveries.

Cancelling Email Subscriptions

If you are referring to email newsletters and marketing communications from Ethical Superstore:

Locate the “Unsubscribe” Link: Every marketing email sent by Ethical Superstore should contain an “Unsubscribe” link, typically found in the footer of the email.
Click and Confirm: Clicking this link will usually take you to a preference center or a confirmation page where you can unsubscribe from future communications.
Check Your Preferences: If you have an account, you might be able to manage your email preferences directly within your account settings on the website.

Managing Recurring Orders if applicable

While the site doesn’t highlight a prominent subscription service for products, some e-commerce platforms allow for recurring orders for staple items.

If Ethical Superstore has introduced such a feature or you’ve set up a recurring purchase:

Log in to Your Account: Access your personal account on Ethicalsuperstore.com.
Navigate to “My Orders” or “Subscriptions”: Look for a section related to your order history or any active recurring deliveries.
Modify or Cancel: Within this section, you should find options to modify quantities, change delivery dates, or cancel any active recurring orders. If you can’t find this, contact their customer service directly.

No Free Trial to Cancel

Since Ethical Superstore does not appear to offer a service or product that requires a free trial, there are no “free trials” to cancel in the conventional sense associated with a recurring paid service. Their model is direct purchase of goods.

Ethicalsuperstore.com Pricing

Ethicalsuperstore.com’s pricing structure is straightforward: you pay for the products you purchase, plus any applicable shipping fees.

Unlike many service-based platforms, there are no hidden membership fees, recurring subscriptions for core services, or tiered pricing models for accessing better product selections.

Product Pricing

The prices for individual products are clearly listed on their respective product pages.

These prices reflect the costs associated with ethical sourcing, fair trade practices, organic certifications, and sustainable production methods, which can sometimes be higher than conventionally produced goods. For instance: Carehome.co.uk Reviews

Zaytoun Jericho’s Finest Medjoul Dates – 5kg: Priced at £70.50, reflecting a bulk purchase of a high-quality, ethically sourced product.
Cafédirect Fairtrade Empower Smooth Roast Ground Coffee – 200g: £4.50, demonstrating the price point for a popular fair trade item.
Kingfisher Toothpaste with Fluoride – Mint – 100ml: £3.69, an example of a sustainably produced personal care item.

Shipping Costs

Ethical Superstore offers free delivery for orders exceeding a certain value. As stated on their homepage, free delivery over £50* is available. For orders below this threshold, a standard shipping fee would apply, details of which would be provided at checkout. This threshold encourages larger, less frequent orders, which can also contribute to reducing the carbon footprint associated with multiple small deliveries.

Special Offers and Discounts

To make ethical shopping more accessible, the site regularly features “Special Offers” and discounts.

These are often highlighted on the homepage and within specific category sections. Examples include:

Discounts on specific brands like Faith In Nature Beauty or Natracare.

These promotions allow customers to try ethical products at a reduced cost, potentially making the switch from conventional items more appealing.

Making Ethical Choices Without Relying on Commercial Platforms

While platforms like Ethicalsuperstore.com provide a convenient way to access ethical products, it’s crucial to remember that ethical consumption extends beyond purchasing from specific online retailers.

True sustainability and ethical living involve a holistic approach that prioritizes mindful consumption, local support, and conscious decision-making in all aspects of life.

Prioritizing Needs Over Wants

Minimalism: Adopt a minimalist mindset, focusing on buying only what you truly need. This reduces overall consumption and waste, regardless of a product’s ethical label. Before any purchase, ask yourself if it’s a need or a want.
Longevity and Repair: Invest in high-quality items designed to last, rather than disposable goods. Learn basic repair skills or seek out local repair shops. This drastically reduces your environmental footprint. The average American generates 4.9 pounds of waste per day, with a significant portion being consumer goods. Reducing consumption directly impacts this.

Supporting Local and Small Businesses

Local Markets: As mentioned earlier, frequent local farmers’ markets and artisan fairs. This directly supports your community’s economy and reduces transportation emissions associated with global supply chains.
Community Co-ops: Join or support food co-operatives that prioritize locally sourced, organic, and ethically produced goods. These are often democratically run and align well with community values.

DIY and Upcycling

Homemade Products: Consider making your own cleaning supplies, personal care items like soap or deodorant, or even certain food items. This gives you complete control over ingredients and packaging, eliminating chemicals and waste. There are countless online tutorials for DIY cleaning products using vinegar, baking soda, and essential oils.
Upcycling and Secondhand: Give new life to old items by upcycling them or by purchasing second-hand goods. Thrift stores, consignment shops, and online marketplaces for used items e.g., Facebook Marketplace, local Buy Nothing groups are excellent resources. This diverts waste from landfills and conserves resources.

Investing in Knowledge and Skills

Education: Learn about sustainable living practices, climate change, and ethical supply chains. Understanding the impact of your choices empowers you to make better decisions. Read books, documentaries, and reputable online sources.
Skills for Self-Sufficiency: Develop skills like gardening, cooking from scratch, mending clothes, or basic home repairs. These skills reduce reliance on purchased goods and foster a sense of self-reliance, which is a powerful form of ethical living. For instance, growing even a small herb garden can reduce your grocery reliance and carbon footprint.

Ethical Financial Practices

Halal Financing: Seek out financial institutions and products that adhere to Islamic principles, avoiding interest riba, gambling, and investments in forbidden industries. This includes Islamic banks, sukuk Islamic bonds, and Sharia-compliant investment funds.
Zakat and Sadaqah: Fulfill your obligation of Zakat charity and engage in Sadaqah voluntary charity. This redistributes wealth and supports those in need, fostering a more equitable society. In 2022, global Islamic finance assets reached over $4.5 trillion, indicating a growing movement towards ethical financial practices.
Avoid Excessive Debt: Live within your means and avoid accumulating unnecessary debt, particularly interest-bearing loans, which are problematic in Islam. Focus on saving and budgeting responsibly.

Frequently Asked Questions

What is Ethicalsuperstore.com?

Ethicalsuperstore.com is an online retail platform based in the UK that specializes in selling a wide range of fair trade, organic, vegan, plastic-free, and eco-friendly products across categories like groceries, cleaning supplies, fashion, home goods, and beauty items.

What kind of products does Ethical Superstore sell?

Ethical Superstore sells a diverse range of products including groceries e.g., organic cereals, fair trade coffee, eco-friendly cleaning supplies e.g., washing up liquid, laundry detergent, sustainable fashion for men and women, ethical beauty and health products, and plastic-free baby and child items.

Is Ethicalsuperstore.com a legitimate website?

Yes, based on checking the website and its customer reviews, Ethicalsuperstore.com appears to be a legitimate and well-regarded online retailer with a strong focus on ethical and sustainable products.

Does Ethical Superstore offer free delivery?

Yes, Ethical Superstore offers free delivery for orders that exceed a certain value, typically stated on their website e.g., over £50. Essaynook.com Reviews

What ethical certifications or values does Ethical Superstore prioritize?

Ethical Superstore prioritizes products that are Fairtrade Labelled, Soil Association Organic, Vegan, Vegetarian, Plastic Free, and Made in the UK, among other ethical tags.

Can I filter products by specific ethical values on Ethicalsuperstore.com?

Yes, Ethical Superstore has a comprehensive tagging system that allows customers to filter products based on specific ethical values like “Fairtrade,” “Organic,” “Vegan,” and “Plastic Free.”

Are the prices on Ethicalsuperstore.com competitive?

While ethical products can sometimes have a higher baseline price due to sustainable sourcing, Ethicalsuperstore.com offers special offers and bulk buy options to make them more accessible.

How can I contact Ethical Superstore customer service?

The website typically provides contact information for customer service, often through an email address, contact form, or phone number listed in their “Contact Us” section.

Does Ethical Superstore ship internationally?

Based on the website’s focus and currency, Ethical Superstore primarily serves the UK market.

You would need to check their shipping policy directly for any international shipping options.

Does Ethical Superstore have a physical store?

The website appears to be an online-only retailer, focusing on e-commerce rather than physical brick-and-mortar locations.

How do I return a product to Ethicalsuperstore.com?

Ethical Superstore will have a returns policy outlined on their website, typically under sections like “Returns & Refunds” or “Delivery Information,” detailing the process for returning unwanted or faulty items.

Does Ethical Superstore offer gift cards?

Yes, the website indicates that they offer vouchers gift cards as a gifting option.

What brands are popular on Ethicalsuperstore.com?

Ethical Superstore stocks hundreds of brands, including popular names like Ecover, Cafedirect, Divine Chocolate, Traidcraft, Suma Wholefoods, and Faith in Nature. Tripmeup.world Reviews

Can I find reviews for specific products on Ethicalsuperstore.com?

Yes, individual product pages on Ethicalsuperstore.com feature customer reviews and star ratings to help you make informed decisions.

How does Ethical Superstore ensure products are truly ethical?

They curate products based on specific certifications e.g., Soil Association Organic, Fairtrade and their stated ethical tags, relying on verified standards and brand transparency.

Is there a loyalty program or rewards system?

The website does not prominently feature a specific loyalty or rewards program, but they do offer special discounts and promotions for subscribers.

How can I stay updated on new products and offers from Ethical Superstore?

You can sign up for their email newsletter to receive updates on new products, special offers, campaigns, and eco-news.

Does Ethical Superstore offer a catalogue?

Yes, the website mentions that you can request their next edition of their print catalogue, typically issued in Spring or Autumn.

Are there any restrictions on what products can be ordered together?

Generally, there are no restrictions on combining different product types in one order, as long as they are available for purchase on the website.

What is the average customer rating for Ethicalsuperstore.com?

The website prominently displays a high customer rating, at the time of checking, it was 4.8/5, based on numerous positive reviews.

Ethicalsuperstore.com Reviews