Borshch.co.uk Review

Based on checking the website, Borshch.co.uk appears to be a legitimate online retailer specialising in new and graded home appliances. The website provides clear contact information, including a phone number and email address, along with physical store locations in Birmingham, Erdington, and Dudley. They prominently display a 4.9-star rating on Trustpilot from over 1000 reviews, which suggests a strong focus on customer satisfaction. The site also highlights their long history, established in 1982, as a family-run business that has served over 1.5 million customers. This level of transparency and established presence indicates a trustworthy operation.

Overall Review Summary:

Website Transparency: Excellent, providing contact details, physical addresses, and social media links.
Company History: Long-standing, established in 1982, indicating stability and experience.
Customer Reviews: Highly positive, with a 4.9-star Trustpilot rating from over 1000 reviews.
Product Offering: Focuses on new and graded home appliances.
Service Scope: Offers expert advice, delivery, installation, and repairs.
Ethical Consideration: Sells home appliances, which aligns with permissible and beneficial household needs.

The detailed information provided on the homepage, such as their specialisation in both new and graded appliances and the comprehensive service package (advice, delivery, installation, repairs), paints a picture of a well-rounded business. Their claim of serving multiple generations of families further reinforces their credibility and commitment to customer relationships. For consumers in the UK looking for home appliances, Borshch.co.uk seems to be a reputable option, providing a balance of online convenience and physical store support.

Here are some alternatives for sourcing home appliances and other ethical household goods, focusing on reliability and quality:

John Lewis & Partners: A well-regarded department store in the UK known for its high-quality products, excellent customer service, and extensive warranties. They offer a wide range of home appliances from various reputable brands, often with installation services and clear returns policies.
AO.com: An online-only retailer specialising in home appliances. AO.com is known for its competitive pricing, vast selection, and efficient delivery and installation services. They often provide detailed product information and customer reviews, making the purchasing decision easier.
Currys: One of the largest electronics and appliance retailers in the UK, offering a comprehensive range of products from washing machines and fridges to smaller kitchen gadgets. Currys provides both online shopping and physical stores, allowing customers to view products in person and receive expert advice. They also offer installation and recycling services.
Very: A popular online department store that stocks a broad array of home appliances, often with flexible payment options. Very offers a good selection of brands and models, catering to different budgets and needs, alongside home delivery services.
Argos: Known for its convenient click-and-collect service and extensive catalogue. Argos provides a wide range of home appliances, from large white goods to smaller kitchen items, often with same-day collection or fast delivery options, making it a practical choice for many UK households.
Habitat: While primarily known for furniture and homeware, Habitat also offers a curated selection of stylish and functional small kitchen appliances and other household items. Their focus is on design and quality, appealing to those looking for aesthetic appeal alongside utility.
Amazon UK – Home & Kitchen: A global giant offering an unparalleled selection of home appliances from countless brands. Amazon UK provides extensive customer reviews, competitive pricing, and various delivery options, including Prime expedited shipping, making it a convenient one-stop shop for almost any appliance need.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

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IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

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Table of Contents

Borshch.co.uk Review & First Look

Based on a thorough review of the Borshch.co.uk website, the initial impression is overwhelmingly positive. The site presents itself as a well-established and transparent business. From the moment you land on the homepage, key information is readily available, instilling confidence. Unlike many online-only ventures, Borshch.co.uk clearly states its long history, dating back to 1982, as a family-run business with a head office in Birmingham. This longevity in the appliance market, spanning over four decades, speaks volumes about their resilience and ability to adapt to changing consumer demands.

Company Heritage and Credibility

The claim of being “Established in 1982” is a significant marker of credibility. In an era where online businesses can emerge and disappear rapidly, a 43-year history signifies stability and a deep understanding of the market. This long-standing presence suggests that Borshch has weathered economic downturns and technological shifts, continually serving customers. The emphasis on being a “family run business” further adds a personal touch, often associated with a higher degree of care and commitment to customer satisfaction. Many consumers prefer to support family businesses due to perceived ethical practices and a focus on long-term relationships rather than short-term profits.

Transparency and Contact Information

One of the first things a discerning online shopper looks for is clear and accessible contact information. Borshch.co.uk excels here, prominently displaying their email address ([email protected]) and a phone number (0121 773 63 61). This direct line of communication is crucial for customer queries, support, or resolving any potential issues. Furthermore, the website lists three physical store locations: Bordesley, Erdington, and Dudley. This brick-and-mortar presence is a huge differentiator, offering customers the option to visit in person, view products, and speak with staff directly, which can be invaluable for high-value purchases like home appliances.

Social Proof and Customer Trust

The website highlights a 4.9-star rating on Trustpilot from over 1000 reviews. This is a powerful form of social proof. Trustpilot is a widely recognised platform for consumer reviews, and a near-perfect rating from a substantial number of reviews indicates a consistent track record of positive customer experiences. This statistic directly addresses potential concerns about online shopping, reassuring new visitors that they can expect reliable service. The text explicitly states, “this is a testament to our commitment to deliver exceptional customer service,” which aligns with the overall positive image they present. According to Statista, approximately 77% of UK consumers read online reviews before making a purchase, underscoring the importance of such strong positive feedback.

Borshch.co.uk Features

Borshch.co.uk isn’t just an online catalogue; it positions itself as a comprehensive service provider for home appliances. Their features extend beyond merely selling products, offering a full lifecycle of support from initial inquiry to post-purchase care. This integrated approach is a significant advantage for customers looking for more than just a transaction. Golfstardirect.co.uk Review

Comprehensive Service Offering

The website proudly states, “We offer a complete service; starting with expert advice from our experienced, knowledgeable staff too friendly and efficient, delivery and finally full installation and repairs from our fully qualified engineers.” This promise outlines a robust customer journey. Expert advice is crucial when purchasing appliances, as specifications and features can be complex. Having knowledgeable staff available suggests that customers can get tailored recommendations that truly meet their needs, rather than making uninformed decisions. The friendly and efficient delivery service ensures a smooth transition from purchase to receipt, while full installation and repairs from fully qualified engineers provide peace of mind for the long term. This comprehensive service minimises the hassle for customers, who don’t need to seek separate providers for installation or future repairs.

Product Range and Specialisation

Borshch specialises in “selling new and graded appliances.” This dual offering caters to a wider audience. New appliances appeal to those seeking the latest models with full manufacturer warranties, while graded appliances offer a more budget-friendly option. Graded appliances are typically new items that may have minor cosmetic imperfections, be ex-display, or have damaged packaging, but are otherwise fully functional and come with a warranty. This provides consumers with more choice and value. The homepage showcases a variety of appliances, including washing machines, washer dryers, induction hobs, fridge freezers, and chest freezers, from well-known brands like Candy, Hoover, Hotpoint, Grundig, Montpellier, Haier, and Beko. This diverse range suggests they cater to a broad spectrum of household needs.

Customer-Centric Approach

“Our customers are at the heart of everything we do, we aim to give the best impartial advice to ensure our customers get the appliances that meet all their requirements.” This statement underscores their customer-centric philosophy. In a competitive market, providing impartial advice is a valuable asset, as it builds trust and ensures customers feel they are making an informed decision rather than being pushed towards a specific product. This approach aligns with ethical business practices, prioritising customer satisfaction over pure sales targets. The anecdotal evidence of “sometimes selling to second and third generations of families” further highlights their success in building long-term customer relationships and trust. This is a powerful testament to their consistent quality of service over the years.

Borshch.co.uk Pros & Cons

Every business, no matter how established, has its strengths and areas for potential improvement. Borshch.co.uk presents a very strong case, but a balanced view always helps consumers make informed decisions.

Advantages of Borshch.co.uk

Established Reputation and Longevity: With 43 years in business, Borshch has a proven track record, which is a significant advantage in the often-volatile retail sector. Their history instils confidence and suggests financial stability and operational expertise. This long presence also means they have likely built robust supply chains and customer service protocols.
High Customer Satisfaction: The 4.9-star Trustpilot rating from over 1000 reviews is exceptional. This indicates that a large number of their customers have had positive experiences, reflecting well on their product quality, delivery, and after-sales support. Trustpilot’s data from 2023 shows that 89% of consumers are likely to check reviews before making a purchase, making this a crucial positive indicator.
Comprehensive Service Model: Beyond just selling, they offer expert advice, delivery, full installation, and repairs. This end-to-end service reduces customer effort and provides peace of mind, especially for complex appliances. Many online retailers offer delivery, but comprehensive installation and repair services are a significant added value.
Physical Store Presence: Having three stores in Birmingham, Erdington, and Dudley allows customers to physically inspect products, discuss options with staff, and collect items if preferred. This multi-channel approach caters to different shopping preferences and builds a stronger local community connection.
Family-Run Business Ethos: The emphasis on being a family-run business often translates into a more personal touch, greater accountability, and a long-term commitment to customer relationships, as opposed to purely profit-driven corporate entities. This can lead to more flexible and responsive customer service.
Diverse Product Offering (New and Graded): By selling both new and graded appliances, they cater to a broader range of budgets and needs. Graded appliances offer a cost-effective solution for consumers without sacrificing significant quality or functionality, making them accessible to a wider demographic.

Potential Considerations

Geographic Limitation for Physical Stores: While having physical stores is a pro, their locations are concentrated in the West Midlands. Customers outside of this region will rely solely on the online experience, which, while robust, misses the benefit of in-person interaction and viewing. According to the Office for National Statistics (ONS), while online shopping has grown, a significant portion of consumers still value physical retail experiences.
Website Design Simplicity: While functional, the website’s design appears straightforward and perhaps less modern than some leading online retailers. For some tech-savvy consumers, a more contemporary or visually engaging interface might enhance the browsing experience. However, its simplicity also means it is easy to navigate and load quickly.
Specifics of “Graded” Appliances: While the concept of graded appliances is positive for value, the website could provide more detailed information on what “graded” specifically entails for each product (e.g., cosmetic damage, ex-display, repaired). Transparency on grading criteria can further build trust.
Lack of Detailed FAQs on Homepage: While the site is transparent, a dedicated, easily accessible FAQ section on the homepage or within the main navigation could answer common questions about delivery, returns, warranties for graded items, and more, without customers needing to contact support directly. This can improve user experience and reduce customer service load.

Borshch.co.uk Alternatives

When considering home appliance purchases, it’s wise to explore a range of reputable options to ensure you find the best fit for your needs and budget. The UK market offers several well-established retailers known for their ethical practices and comprehensive service. Focusing on household necessities like appliances, these alternatives provide reliable choices that align with responsible consumer behaviour. Liquidgoldproducts.co.uk Review

1. John Lewis & Partners

Key Features: Renowned for exceptional customer service, extended warranties, and a wide range of premium and mid-range appliances. Offers delivery, installation, and old appliance recycling services. Strong ethical sourcing policies.
Price: Generally mid-to-high end.
Pros: Unmatched customer service, long warranties (typically 2-5 years on appliances), reliable delivery and installation, and strong commitment to product quality and ethical trading. Physical stores nationwide for in-person support.
Cons: Prices can be higher than competitors. Less focus on budget-friendly “graded” options.
Why it’s a good alternative: John Lewis is a benchmark for quality and service in the UK, making it a safe and trustworthy choice for significant household investments. Their commitment to ethical business practices aligns with principles of fairness and quality.

2. AO.com

Key Features: Online-focused retailer with a vast selection of large and small domestic appliances. Known for efficient delivery, flexible delivery slots, and often competitive pricing. Offers installation and recycling services.
Price: Competitive, often featuring good deals and sales.
Pros: Extensive product range from numerous brands, excellent delivery logistics (often next-day), transparent pricing, and strong online reviews. User-friendly website with detailed product specifications.
Cons: No physical showrooms to view products in person. Customer service is entirely online or via phone.
Why it’s a good alternative: For those comfortable with online shopping, AO.com provides a streamlined, efficient, and cost-effective way to purchase appliances, backed by strong logistical capabilities and positive customer feedback.

3. Currys

Key Features: One of the UK’s largest retailers for electronics and appliances, with a strong online presence and numerous physical stores. Offers a vast selection of brands, competitive pricing, and various services including delivery, installation, and extended warranty options.
Price: Varies widely, from budget-friendly to high-end.
Pros: Huge inventory, widespread physical store presence allowing for product viewing and expert advice, strong price matching policies, and comprehensive after-sales services.
Cons: Customer service experience can be inconsistent across different stores or channels. Some find their extended warranties to be pricey.
Why it’s a good alternative: Currys offers a hybrid shopping experience, combining the convenience of online browsing with the option to visit physical stores for hands-on experience and expert consultations.

4. Very

Key Features: Online general retailer that includes a substantial range of home appliances. Known for flexible payment options, including interest-free credit on many items. Offers standard home delivery.
Price: Mid-range, with frequent promotions.
Pros: Flexible payment solutions can help manage larger purchases, good range of popular appliance brands, and convenient home delivery. Part of a larger retail group, providing a sense of reliability.
Cons: Less specialised in appliances compared to AO or Currys. Delivery and installation services might be less comprehensive than dedicated appliance retailers.
Why it’s a good alternative: Very is a good option for those seeking payment flexibility alongside a decent selection of essential home appliances, integrating appliance shopping with other household needs.

5. Argos

Key Features: A prominent UK general merchandise retailer with a strong online presence and catalogue showrooms. Offers a wide range of appliances available for immediate collection (click-and-collect) or home delivery.
Price: Generally budget to mid-range.
Pros: Highly convenient with vast network of collection points, often available for same-day pick-up. Simple and straightforward purchasing process. Good for essential, no-frills appliances.
Cons: Limited in-depth advice compared to specialist retailers. Less focus on high-end or niche appliance brands.
Why it’s a good alternative: Argos is ideal for those prioritising speed and convenience for essential home appliances, particularly with its widespread click-and-collect service.

6. Habitat

Key Features: Primarily known for stylish home furnishings, Habitat also offers a curated selection of aesthetically pleasing and functional kitchen appliances and homeware. Focus on design-led products.
Price: Generally mid-to-high range, reflecting design focus.
Pros: Unique, design-conscious appliance options that complement modern interiors. Good quality and durability. Can integrate appliance shopping with broader home decor needs.
Cons: Smaller range of appliances compared to larger retailers. Less emphasis on large white goods.
Why it’s a good alternative: Habitat is a great choice for consumers who value design and aesthetics as much as functionality in their kitchen and home appliances, offering items that are both practical and visually appealing.

7. Amazon UK – Home & Kitchen

Key Features: Global e-commerce giant offering an enormous selection of home appliances from countless brands, including both well-known manufacturers and smaller sellers. Provides extensive customer reviews, competitive pricing, and various delivery options.
Price: Highly variable, from very budget-friendly to premium, depending on brand and type.
Pros: Unparalleled product choice, often the lowest prices due to competition, fast delivery (especially with Prime), and a wealth of user reviews to inform purchasing decisions.
Cons: Less personalised customer service for specific appliance queries. Installation and old appliance removal are often separate services or not offered directly by Amazon for all products.
Why it’s a good alternative: Amazon UK is the go-to platform for sheer variety and competitive pricing, particularly for those who are confident in their product research and comfortable managing potential installation needs independently.

How to Cancel Borshch.co.uk Subscription

Based on the publicly available information on the Borshch.co.uk homepage, there is no mention of any subscription services or recurring memberships for customers to manage. The website primarily operates as a direct-to-consumer retailer for one-off purchases of home appliances. Therefore, the concept of cancelling a “subscription” to Borshch.co.uk does not apply in the typical sense.

Understanding Borshch.co.uk’s Business Model

Borshch.co.uk sells individual appliances such as washing machines, fridge freezers, and hobs. Customers browse the products, add them to their basket, and complete a one-time purchase. There are no indications of monthly plans, maintenance subscriptions, or recurring billing for product access or services. This is a standard retail model for appliance sales.

No Recurring Payments Indicated

The absence of terms like “monthly fee,” “membership,” “premium access,” or “subscription benefits” on the homepage suggests that customers are not entering into any ongoing financial commitments with Borshch.co.uk after their initial purchase. Their business model is transaction-based, meaning you pay for a product or service (like delivery or installation) once, and that’s the end of the financial interaction for that specific transaction.

What to Do if You Encounter Unexpected Charges

While Borshch.co.uk does not appear to offer subscriptions, it is always prudent for consumers to monitor their bank statements after any online purchase. If you were to notice an unexpected recurring charge related to Borshch.co.uk, the immediate steps would be: Cliphair.co.uk Review

Contact Borshch.co.uk Directly: Use the provided contact information (0121 773 63 61 or [email protected]) to inquire about the charge. Provide them with details of the transaction and explain your concern.
Review Purchase Receipts: Check any order confirmations or invoices received from Borshch.co.uk to see if any optional services or future commitments were inadvertently agreed upon during the purchase process.
Contact Your Bank: If Borshch.co.uk cannot clarify the charge or you believe it is fraudulent, contact your bank or credit card provider to dispute the transaction and initiate a chargeback if necessary.

In summary, as Borshch.co.uk operates as a standard appliance retailer, customers do not need to worry about cancelling a subscription. Their engagement is transactional, focusing on the purchase and delivery of individual appliances.

How to Cancel Borshch.co.uk Free Trial

Based on the information available on the Borshch.co.uk homepage, the business model does not include any free trial offerings. Borshch.co.uk operates as a direct-to-consumer retailer for home appliances, meaning customers purchase products outright. There are no indications of trial periods for appliances, services, or any digital content that would necessitate a “free trial” cancellation process.

Absence of Trial-Based Services

The website’s content focuses on the sale of new and graded appliances, along with associated services like delivery, installation, and repairs. These are one-off, tangible services or products that are paid for at the point of purchase or delivery. The concept of a trial period simply doesn’t apply to the nature of selling washing machines, fridges, or hobs. A consumer might have a “return period” or a “satisfaction guarantee” which allows them to return a product if unsatisfied within a certain timeframe, but this is distinct from a “free trial” that automatically converts to a paid subscription.

No Trial Offers Advertised

There is no mention of “try before you buy,” “free access for 30 days,” or similar promotional language often associated with free trials for services or software. The absence of such terms reinforces that their business model is not based on trial periods.

What to Do Regarding Returns or Guarantees

If a customer has purchased an appliance from Borshch.co.uk and wishes to return it or has an issue under warranty, they should refer to Borshch.co.uk’s specific terms and conditions regarding returns, refunds, and guarantees. While these are not explicitly detailed on the homepage text provided, reputable retailers like Borshch (given their long history and high Trustpilot rating) will undoubtedly have clear policies for customer satisfaction, faulty goods, and returns. Drainagesuperstore.co.uk Review

Check the full website: It is highly likely that sections such as “Terms & Conditions,” “Returns Policy,” or “Customer Service” on the full Borshch.co.uk website would outline their procedures for returns and warranty claims.
Contact Customer Service: For any questions regarding returns or issues with a purchased appliance, customers should contact Borshch.co.uk directly using the provided phone number (0121 773 63 61) or email ([email protected]).

In conclusion, since Borshch.co.uk does not offer free trials, there is no process for cancelling one. Any concerns about products should be directed through their standard returns and warranty procedures.

Borshch.co.uk Pricing

Borshch.co.uk’s pricing model is straightforward and transparent, aligning with a typical retail operation for home appliances. They clearly list individual prices for each product on their homepage, offering both competitive new appliance prices and potentially more accessible options through their “graded” range.

Direct Product Pricing

The homepage displays specific prices for featured appliances. For example:

Candy CS148TWBB4/MG 8Kg 1400 Spin Washing Machine: £229.99
Hoover H3DPS4966TAMBR80/MG 9/6Kg 1400 Spin Washer Dryer: £349.99
Hoover H3WPS4126TAMB580/MG 12Kg 1400 Spin Washing Machine: £299.99
Hotpoint TS8660CCPNE/R Cleanprotect 59Cm Induction Hob: £259.99
Grundig GSBSLM5FVPZ/MG American Fridge Freezer: £899.99
Montpellier MAB341K/OG Retro Style Upright Larder Fridge: £269.99
Haier Europe Uk Ltd HCE429F/MG Chest Freezer: £379.99
Beko ASL1532PX/M American Fridge Freezer: £599.99
HREH9A3TE/MG (Hoover Tumble Dryer): £369.99
Electrolux TE1120/OG 8Kg Condenser Dryer: £599.99

These prices are displayed clearly alongside the product images, allowing customers to easily compare costs. The consistency in displaying “Add to Compare” and “Add to Wish List” options further aids in the pricing comparison process.

New vs. Graded Appliances

Borshch.co.uk states they specialise in “selling new and graded appliances.” This indicates a flexible pricing strategy: Livingsocial.co.uk Review

New Appliances: Prices for new appliances will typically be at the recommended retail price (RRP) or competitive market rates. These will reflect the brand, features, and latest technology.
Graded Appliances: Graded appliances are usually priced lower than their brand-new counterparts. This is because they might have minor cosmetic imperfections, be ex-display models, or have damaged packaging, even if fully functional. This allows Borshch.co.uk to offer significant savings to customers who are willing to accept minor aesthetic flaws for a functional appliance. This strategy aligns with the desire for value among a significant portion of the UK population, especially in challenging economic times. According to a 2023 survey by Deloitte, 40% of consumers are actively looking for more affordable alternatives when making purchases.

Additional Costs and Services

While the product prices are clear, typical additional costs in appliance purchasing would include:

Delivery: The website mentions “Delivery Available,” implying there might be a delivery charge, which is standard for large appliances. This cost would likely depend on the customer’s location within the UK and the size/weight of the item.
Installation: The service includes “full installation,” which might be an included service or an optional add-on with an associated fee.
Old Appliance Removal/Recycling: Many appliance retailers offer to remove and recycle old appliances, often for an additional fee, aligning with environmental regulations. It’s likely Borshch.co.uk offers this, but it would be detailed in their full terms or during checkout.

In essence, Borshch.co.uk uses a straightforward retail pricing model, with prices clearly listed for individual items. Their inclusion of “graded” appliances provides an excellent value proposition for budget-conscious consumers, while the comprehensive service offering adds perceived value to their pricing structure.

Borshch.co.uk vs. Competitors

When evaluating Borshch.co.uk against its competitors in the UK appliance market, several factors come into play, including their unique selling points, service offerings, and pricing strategies. While major national chains like John Lewis, AO.com, and Currys dominate the landscape, Borshch carves out its niche through a combination of local presence, long history, and a specific focus.

Borshch.co.uk’s Niche and Strengths

Borshch.co.uk differentiates itself primarily through:

Heritage and Trust: Established in 1982, their 43-year history as a family-run business provides a level of trust and stability that newer, online-only competitors might lack. This resonates particularly with customers who value tradition and long-term relationships.
Hybrid Model (Online & Physical Stores): Unlike pure online players like AO.com or Very, Borshch offers three physical stores in the West Midlands. This allows customers to view products in person, get direct advice, and offers a tangible point of contact, which can be a significant advantage for those who prefer traditional retail experiences.
Graded Appliances Specialisation: While some larger retailers might have a small section for graded or clearance items, Borshch actively promotes its expertise in selling “new and graded appliances.” This focus allows them to offer competitive pricing and a wider selection in this specific segment, appealing to budget-conscious consumers.
Comprehensive Service (Advice, Delivery, Installation, Repairs): This end-to-end service, including repairs by qualified engineers, is a strong differentiator. While many retailers offer delivery and basic installation, providing ongoing repair services suggests a deeper commitment to customer satisfaction throughout the product’s lifecycle.

Comparison with Major Competitors:

vs. John Lewis & Partners:

Borshch’s Edge: More competitive on graded appliances, potentially lower prices for some items, and a more localised, family-run feel.
John Lewis’s Edge: Broader nationwide reach with numerous large department stores, renowned for premium customer service and extended warranties across the board, perceived higher-end product selection. John Lewis generally caters to a demographic willing to pay more for brand assurance and comprehensive support.

vs. AO.com:

Borshch’s Edge: Physical stores for in-person viewing and collection, direct repair service (AO outsources some repairs), and the personal touch of a family business.
AO.com’s Edge: Pure online model offers unparalleled convenience and vast selection often with competitive delivery slots nationwide. Highly efficient logistics and strong digital user experience. AO excels in sheer online volume and delivery speed.

vs. Currys:

Borshch’s Edge: Appears to have a stronger focus on “graded” appliances as a core offering. Their dedicated repair service might be more integrated.
Currys’s Edge: Dominant market share, vast network of physical stores across the entire UK, and a massive range of electronics beyond just appliances. Currys benefits from economies of scale and widespread brand recognition.

vs. Very/Argos:

Borshch’s Edge: More specialised in appliances, offering deeper expertise and direct repair services.
Very/Argos’s Edge: Broader general merchandise appeal, flexible payment options (Very), and extreme convenience (Argos’s click-and-collect). These are more generalist retailers where appliances are one category among many.

In conclusion, Borshch.co.uk successfully carves out a niche by blending a traditional, family-run business ethos with modern online accessibility. Their specialisation in graded appliances and comprehensive service, including repairs, makes them a strong contender, especially for customers in their local area or those seeking value and personal service over pure scale. While they may not have the nationwide physical footprint of Currys or the sheer online dominance of AO.com, their unique strengths position them as a reputable and reliable choice in the UK appliance market. Parrot-supplies.co.uk Review

FAQ

1. What is Borshch.co.uk?

Borshch.co.uk is a family-run online and physical retailer based in the UK, specialising in new and graded home appliances like washing machines, fridge freezers, and ovens.

2. Is Borshch.co.uk a legitimate company?

Yes, Borshch.co.uk appears to be a legitimate company, established in 1982, with physical stores in Birmingham, Erdington, and Dudley, and a strong 4.9-star rating on Trustpilot from over 1000 reviews.

3. Where are Borshch.co.uk’s physical stores located?

Borshch.co.uk has three physical stores located in Bordesley (Birmingham), Erdington (Birmingham), and Dudley.

4. What kind of products does Borshch.co.uk sell?

Borshch.co.uk sells both new and graded home appliances, including washing machines, washer dryers, induction hobs, fridge freezers, chest freezers, and tumble dryers from various brands.

5. What does “graded appliances” mean at Borshch.co.uk?

“Graded appliances” typically refers to new items that may have minor cosmetic imperfections, be ex-display models, or have damaged packaging, but are fully functional and sold at a reduced price compared to brand new. Coversmerchants.co.uk Review

6. Does Borshch.co.uk offer delivery?

Yes, the website indicates that delivery is available for their products. Specific delivery terms and potential costs would likely be detailed on their full website or during the checkout process.

7. Does Borshch.co.uk offer installation services?

Yes, Borshch.co.uk explicitly states they offer “full installation” services from their fully qualified engineers.

8. Can Borshch.co.uk repair appliances?

Yes, Borshch.co.uk offers repair services from their fully qualified engineers as part of their complete service offering.

9. What is Borshch.co.uk’s Trustpilot rating?

Borshch.co.uk has an impressive 4.9-star rating on Trustpilot based on over 1000 reviews, indicating high customer satisfaction.

10. How long has Borshch been in business?

Borshch was established in 1982, meaning they have been in business for over 43 years, showcasing their longevity and experience in the appliance sector. Handbagclinic.co.uk Review

11. Can I contact Borshch.co.uk by phone?

Yes, you can contact Borshch.co.uk by phone at 0121 773 63 61.

12. What is Borshch.co.uk’s email address?

Their email address for enquiries is [email protected].

13. Does Borshch.co.uk offer financing options?

The provided homepage text does not explicitly mention financing options, but it is common for large appliance retailers to offer credit or payment plans, which would typically be detailed on their full website.

14. Are the prices on Borshch.co.uk competitive?

Borshch.co.uk offers competitive pricing, especially through their range of “graded” appliances, which are typically sold at a lower cost than new items.

15. Do I need to create an account to shop on Borshch.co.uk?

The website has a “My account” link, suggesting that account creation is an option, likely for easier order tracking and repeat purchases, though guest checkout might also be available. Cpjefferies.co.uk Review

16. What brands of appliances does Borshch.co.uk sell?

Borshch.co.uk sells appliances from various brands, including Candy, Hoover, Hotpoint, Grundig, Montpellier, Haier, and Beko.

17. Is there a loyalty program or subscription for Borshch.co.uk?

No, based on the homepage information, Borshch.co.uk operates as a standard retail store for one-off purchases and does not appear to offer subscription services or loyalty programs.

18. How do I return an item purchased from Borshch.co.uk?

Specific return policies are not detailed on the homepage text provided. Customers should refer to the full website’s “Terms & Conditions” or “Returns Policy” section, or contact their customer service directly.

19. Does Borshch.co.uk offer impartial advice?

Yes, Borshch.co.uk states they “aim to give the best impartial advice to ensure our customers get the appliances that meet all their requirements.”

20. Does Borshch.co.uk remove old appliances?

While not explicitly mentioned on the homepage, many appliance retailers offer old appliance removal or recycling services, often for an additional fee. It’s advisable to check their full terms or inquire directly. Justinreess.co.uk Review