Based on looking at the website, Contentfly.com which appears to be rebranded as Draft.co based on the homepage text presents itself as an on-demand content writing service designed to connect businesses with vetted writers for various content needs, from blog posts to ad copy.
The platform emphasizes speed, quality, and a streamlined process, aiming to simplify content creation for marketers and businesses looking to scale their efforts.
It claims to offer a “risk-free solution” with a money-back guarantee for initial orders and unlimited revisions, positioning itself as a reliable partner for consistent, high-quality written content.
The service aims to address a common pain point for many businesses: the struggle to consistently produce engaging, SEO-optimized content without the overhead of an in-house team or the uncertainty of freelancing platforms.
By focusing on a rigorously vetted pool of writers and a tech-enabled workflow, Contentfly/Draft seeks to provide a predictable and efficient solution for content marketing.
The shift to “Draft” might indicate a broader vision for the platform, potentially encompassing more than just “content fly” by integrating AI tools and a more comprehensive collaborative environment.
Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.
IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.
The Contentfly/Draft.co Model: How It Works and What to Expect
Contentfly, now seemingly operating under the name Draft.co, pitches a straightforward, three-step process for acquiring content: submit a request, get matched with a writer, and receive publish-ready content.
This model is built on the promise of efficiency and quality, leveraging a pool of vetted writers and what they describe as “AI-powered workflows” to streamline the content creation journey.
Submitting Your Content Request
The initial step involves using their brief builder or uploading your own brief directly onto their platform.
They also mention Zapier integration, suggesting a push for seamless workflow integration with tools like Asana or Monday.
This flexibility in brief submission is a key feature, allowing users to either follow a structured template or provide detailed custom instructions.
- Brief Builder: This likely guides users through essential information, ensuring all necessary details for a successful content piece are captured, such as target audience, keywords, tone, and specific calls to action.
- Custom Brief Upload: For those with pre-existing content strategies or complex requirements, the ability to upload a custom brief is crucial. This caters to experienced marketers who already have their content outlines and specifications ironed out.
- Zapier Integration: The mention of Zapier points to an effort to reduce manual data entry and connect their service directly into a client’s existing project management or marketing automation tools. This can significantly save time for high-volume content operations.
Writer Matching and Collaboration
Once a request is submitted, the platform claims to match you with “the best writer in under 24 hrs.” The emphasis here is on speed and suitability.
They highlight an in-app messaging tool for direct communication with the assigned writer, fostering collaboration and ensuring the content aligns with expectations.
- Vetted Writer Pool: The website stresses that writers are “vetted” and represent the “top 1%,” with a 4.8-star customer rating and a rewrite rate of less than 1%. This suggests a rigorous screening process designed to ensure high quality from the outset.
- AI-Powered Matching: While not explicitly detailed, the “AI-powered workflows” likely extend to their writer matching system, aiming to pair briefs with writers whose expertise, style, and availability are best suited for the task. This could reduce the trial-and-error often associated with finding the right freelancer.
- Direct Communication: The in-app messaging feature is vital for clarifications, feedback during the writing process, and ensuring the writer truly grasps the nuances of the brief. This level of interaction can be a significant advantage over platforms that act as intermediaries.
Receiving Publish-Ready Content with Revisions
The final stage promises “publish-ready content delivered” by a stated deadline, typically “back to you in 5 days” for a 1,000-word piece.
A notable assurance is the offer of “free revisions and rewrites until you’re happy,” all self-served via their app.
This “satisfaction guarantee” is a strong selling point for clients wary of receiving subpar content. Donotpay.com Reviews
- Timely Delivery: The five-day turnaround for a 1,000-word blog post is competitive, especially for businesses needing consistent content output. This predictability helps in content planning and execution.
- Unlimited Revisions: This policy minimizes risk for the client. It implies the service is committed to ensuring the final product meets the client’s standards, alleviating concerns about receiving content that requires extensive external editing.
Quality Assurance and Writer Vetting Process
Contentfly/Draft.co places a significant emphasis on the quality of its content, claiming a “4.8/5 content quality rating” on its platform.
This commitment to quality is underpinned by a multi-layered approach to writer vetting, ongoing performance monitoring, and technological checks.
The “Top 1% of Writers” Claim
The website states that it vets “top 1% of writers,” with a typical writer having a 4.8-star customer rating and a rewrite rate of less than 1%. This statistic, if accurate, suggests a highly selective process for onboarding talent.
The implication is that only the most skilled and reliable writers make it onto their platform.
- Rigorous Vetting: While the specifics of their vetting process aren’t fully detailed on the homepage, the “top 1%” claim points to a comprehensive evaluation, likely involving writing tests, portfolio reviews, and potentially interviews. This ensures that writers possess not only strong writing skills but also an understanding of client expectations and content marketing principles.
- Performance Metrics: The reliance on customer ratings 4.8 stars and low rewrite rates <1% indicates a system of continuous performance monitoring. Writers are presumably evaluated on every project, with feedback directly influencing their standing on the platform. This creates an incentive for writers to consistently deliver high-quality work.
- Consistency Across Projects: For clients, knowing that writers are consistently performing at a high level reduces the variability often associated with hiring freelancers. It aims to provide a reliable pool of talent that can adapt to different content types and niches.
Geographic and Dialectal Coverage
Contentfly/Draft.co highlights having “over 1,000 writers spanning the US/Canada, UK and AU/NZ.” This geographical diversity is important for clients who need content tailored to specific regional nuances, dialects, or cultural contexts.
- Regional Nuances: For businesses targeting audiences in different English-speaking markets, having writers familiar with local idioms, spelling conventions e.g., American English vs. British English, and cultural references is invaluable. This ensures content resonates authentically with the intended readership.
- Scaling Capabilities: A pool of over 1,000 writers suggests significant capacity for scaling content production. This is particularly beneficial for large enterprises or agencies with high-volume content needs that can’t be met by a small, in-house team.
- Diverse Expertise: The platform asserts that writers come with “experience in a variety of topics and content types.” This indicates that clients are likely to find a writer proficient in their specific niche, whether it’s B2B SaaS, healthcare, finance, or e-commerce.
Plagiarism and AI Detection Technologies
Contentfly/Draft.co addresses this directly by implementing both plagiarism detection and AI content detection tools.
- Copyscape Integration: The mention of “Copyscape” for plagiarism detection is a strong indicator of their commitment to originality. Copyscape is a widely recognized and respected tool in the content industry for identifying copied content. This ensures that clients receive unique material, free from intellectual property issues.
- Human-Written Content Assurance: The use of an “AI content detection tool to ensure it’s 100% human generated” is particularly relevant given the rise of AI writing tools. This reassures clients that the content they receive is not merely machine-generated but crafted by human writers, which can be crucial for nuanced, creative, or deeply researched topics that require human insight and emotion.
- Trust and Reliability: By transparently stating these measures, Contentfly/Draft.co aims to build trust with clients, promising content that is not only high-quality but also authentic and original, mitigating risks associated with content integrity.
Pricing Structure and Value Proposition
Contentfly/Draft.co adopts a “simple pay-as-you-use pricing” model, aiming for transparency and flexibility.
This no-contract, no-commitment approach is designed to appeal to businesses of all sizes, allowing them to scale their content efforts up or down as needed without long-term financial obligations.
“Pay-As-You-Use” Pricing
The core of their pricing model is a per-word rate, making it easy for clients to calculate costs based on their content length requirements.
Specifically, they state “USD 0.10 /word,” meaning “A blog post of 1,000 words will cost you USD 100.” Instaread.com Reviews
- Cost Predictability: This fixed per-word rate offers clear cost predictability. Businesses can budget for content projects without worrying about hidden fees or escalating charges. For example, a 2,000-word article would predictably cost $200.
- No Contracts or Commitments: The absence of long-term contracts is a significant advantage, particularly for smaller businesses or those with fluctuating content needs. It allows for greater agility and reduces financial risk compared to retainer-based services.
- Scalability: The pay-as-you-go model inherently supports scalability. Clients can order a single piece of content or hundreds, adjusting their spend directly to their current content demands without needing to renegotiate terms or plans.
- Comparison to Freelance Market: While a flat rate of $0.10/word might seem standard or even slightly high compared to some individual freelancers on platforms like Upwork, it often includes the benefits of quality assurance, project management, and revision policies that individual freelancers may not consistently offer. This integrated service model can justify the cost.
Money-Back Guarantee and Revisions
A notable aspect of their value proposition is the “money-back guarantee for your first 4,000 words” and the promise of “free revisions and rewrites until you’re happy.” This significantly reduces the financial risk for new clients.
- Risk Mitigation for New Users: The money-back guarantee for the first 4,000 words or up to $400, based on their pricing is a strong incentive for businesses to try the service. It provides a safety net, assuring clients that if the initial output doesn’t meet expectations, they won’t be out of pocket. This demonstrates confidence in their service.
- Commitment to Satisfaction: Offering unlimited free revisions and rewrites until the client is happy is a powerful commitment to client satisfaction. This policy shifts the burden of quality control to the service provider, ensuring that the final delivered content meets the client’s standards and brief requirements.
- Efficiency in Revisions: The mention that revisions are “self-served via our app” suggests a streamlined process for requesting and managing changes, avoiding lengthy email chains and ensuring quick turnaround times for edits.
What’s Included in the Price
The website lists several inclusions that add to the perceived value of their service beyond just the raw word count.
These “what’s included” features enhance the comprehensiveness of the offering.
- Research: The inclusion of “Research” means writers are expected to conduct preliminary research using publicly available information. This saves clients the time and effort of providing extensive background materials, making the process more hands-off.
- Royalty-Free Images: Providing “Royalty-free images” is a significant value add, as sourcing appropriate and legally usable images can be time-consuming and sometimes costly. This ensures the content is visually appealing and ready for publication without extra effort from the client.
- Unlimited Revisions: As discussed, this is a core component of their satisfaction guarantee, providing peace of mind.
- Live-Chat Support: Access to “Live-chat support” suggests responsive customer service, allowing clients to quickly resolve issues or get questions answered, which is crucial for ongoing projects.
- No Hidden Fees: The transparent pricing model, combined with these inclusions, indicates a service that aims to be all-encompassing, minimizing unexpected costs or additional tasks for the client.
Content Types and Niche Coverage
Contentfly/Draft.co positions itself as a versatile content solution, capable of handling a broad spectrum of content types and topics.
This flexibility is crucial for businesses with diverse content marketing strategies.
Range of Content Formats
The website explicitly states that writers “can take on a variety of content formats, essentially anything written.” While this is a broad claim, they specify their primary focus areas, giving clients a clear idea of what to expect.
- Blog Posts: This is a primary offering, consistent with the needs of content marketing for SEO and audience engagement. Blog posts are fundamental for driving organic traffic and establishing thought leadership.
- Social Posts: Crafting concise, engaging content for social media platforms requires a different skill set than long-form articles. This inclusion caters to businesses looking for a unified content strategy across channels.
- Web Page Copy: This includes landing page copy, product descriptions, “About Us” pages, and other static web content. High-quality web copy is essential for conversions and communicating brand messaging effectively.
- Marketing Emails: Email marketing remains a powerful tool. Having writers who can craft compelling subject lines, body copy, and calls to action for various email campaigns e.g., newsletters, promotional emails, welcome sequences is a valuable service.
- “Something Specific?”: Their FAQ mentions, “If there’s something specific you’re looking for, email us at [email protected] or shoot us a message on chat and we’ll see if we can help you with your specific content needs!” This indicates a willingness to accommodate bespoke content requests beyond their listed primary offerings, demonstrating adaptability. This could include whitepapers, case studies, press releases, e-books, or scripts.
Niche and Topic Expertise
The platform boasts a broad range of topic coverage, stating that their writers “come with experience in a variety of topics.” This breadth of expertise is vital for clients operating in specialized industries.
- Diverse Writer Backgrounds: To cover a wide array of topics, their writer pool must consist of individuals with diverse professional backgrounds, academic qualifications, and subject matter interests. This allows them to match client needs with writers who possess genuine domain knowledge.
- Industry Examples Implied: While not listing specific industries, a service capable of handling “anything written” implies expertise across sectors such as technology, finance, healthcare, e-commerce, real estate, education, travel, and more. This broad applicability appeals to a wide client base.
- Addressing Niche Concerns: The prompt to “Contact us on live-chat” if unsure about a niche suggests that they are confident in their ability to find a suitable writer for even highly specialized topics, or they are prepared to communicate if a niche is truly outside their current scope.
- Content Strategy Implications: For businesses, this wide range of content types and topics means they can potentially consolidate their content creation needs with a single provider, simplifying vendor management and ensuring consistency in brand voice across different formats and subjects.
AI-Powered Workflows and Tools
Contentfly/Draft.co highlights the integration of “AI-powered workflows” and free AI tools designed to assist in various stages of the content creation process.
This embrace of technology aims to enhance efficiency, creativity, and collaboration.
Idea Generation and Brief Creation
One of the significant challenges in content marketing is consistently coming up with fresh, relevant ideas and then translating those ideas into actionable briefs for writers. Contentfly/Draft.co offers tools to address this. Billshark.com Reviews
- Idea Generator: This tool likely uses AI algorithms to suggest content topics, keywords, or angles based on user inputs or trending data. This can be invaluable for content strategists struggling with creative blocks or looking to expand their content calendar. For example, by inputting “sustainable fashion,” the tool might suggest “The Rise of Upcycled Clothing,” “Ethical Sourcing in Fashion,” or “Carbon Footprint of Fast Fashion.”
- Brief Builder: While manual brief creation is an option, the AI-powered brief builder can streamline the process. It might use natural language processing to extract key information from a rough idea or guide users through a structured questionnaire, ensuring all critical elements audience, keywords, tone, purpose are included. This ensures writers receive comprehensive instructions, reducing the need for back-and-forth clarifications.
- Article Outlines: Generating article outlines automatically can significantly speed up the planning phase. AI can structure a logical flow for a given topic, suggesting main headings and sub-points, which helps both the client in refining their vision and the writer in structuring the content efficiently.
Collaboration and Editorial Workflows
Beyond initial planning, AI tools are also positioned to facilitate smoother collaboration and editorial processes within the platform.
- Enhanced Communication: While “chat features” are mentioned, AI could potentially assist in summarizing conversations, highlighting key decisions, or even suggesting responses to common queries, although this is speculative based on the general description. The primary benefit is still direct communication channels between client and writer.
- Streamlined Adjustments: The phrase “specific editorial workflows to enable quick, easy adjustments to your content pieces” suggests that their platform is designed to make the revision process efficient. AI could potentially analyze feedback, identify common revision patterns, or even suggest specific textual edits to writers based on client preferences, though this is an advanced application.
- Feedback Loops: AI might be used to analyze client feedback and writer performance over time, contributing to the “Uber-style ratings” system mentioned elsewhere. This continuous feedback loop, powered by data analysis, helps to assemble a “fractional writing team that consistently works for you and knows your brand and editorial guidelines.” This is a sophisticated application of AI, aiming to build long-term relationships between clients and specific writers who understand their brand voice and requirements.
Impact on Efficiency and Quality
The integration of AI aims to improve both the efficiency and the overall quality of the content creation process.
- Time Savings: Automating tasks like idea generation, brief creation, and potentially parts of the revision process can significantly reduce the time spent on administrative aspects of content management.
- Consistency: By helping to build a consistent “fractional writing team” and assisting with adherence to brand guidelines, AI can contribute to greater consistency in output, even across different writers.
- Scalability: By making workflows more efficient, AI enables the platform to handle a larger volume of content requests while maintaining quality standards, supporting client growth.
- Free for Users: The fact that these AI tools are “100% free” for clients is a significant value proposition, allowing users to leverage advanced technology without additional costs.
Client Testimonials and Brand Trust
Contentfly/Draft.co prominently features client testimonials from various companies, including what appear to be established brands like Freshbooks and Opencare.
These testimonials serve as social proof, aiming to build trust and demonstrate the effectiveness of their service.
The Power of Social Proof
Testimonials are a crucial element in online marketing, especially for service-based businesses.
They provide third-party validation that the service delivers on its promises.
- Building Credibility: Hearing directly from other businesses, particularly recognizable ones, helps to build credibility. It suggests that the service is reliable and has been successfully used by others.
- Addressing Pain Points: The testimonials often highlight specific pain points that Contentfly/Draft.co helped to solve, such as scaling content quickly, maintaining quality, or providing a risk-free solution. For example, Alycia Harris from Opencare states, “Draft takes care of the whole copywriting process end to end. They’ve been great at helping us get our larger pipeline of content out quickly.” This directly addresses the challenge of content volume.
- Demonstrating Results: Krinal Mehta from Freshbooks mentions, “We’ve beaten all projections thanks to the fantastic team at Draft.” This speaks to tangible business results, which is a powerful motivator for potential clients. Lauren Proctor from Jobbatical even highlights publishing in major publications like the Wall Street Journal and Inc Magazine, implying a very high standard of quality.
Specific Testimonial Highlights
Let’s break down a few of the quoted testimonials and what they emphasize:
- Alycia Harris, Growth Marketing Manager @ Opencare: “Draft takes care of the whole copywriting process end to end. They’ve been great at helping us get our larger pipeline of content out quickly.”
- Emphasis: End-to-end service, speed, and ability to handle large content pipelines. This resonates with businesses needing a comprehensive, scalable solution.
- Krinal Mehta, Senior SEO Manager @ Freshbooks: “Draft has been instrumental in helping us scale our content while maintaining high quality that both users and search engines love. We’ve beaten all projections thanks to the fantastic team at Draft.”
- Emphasis: Scalability with quality, SEO effectiveness loved by search engines, and achieving business projections. This is highly appealing to SEO-driven businesses.
- Glenn Paquette, CEO @ Atomic Agency: “With Draft, we found a risk-free solution for high-quality content. If there is ever any issue with the writing, the team is quick to provide revisions, & even find a new writer if it’s really not a good fit.”
- Emphasis: Risk-free solution, commitment to high quality, responsive revisions, and willingness to re-match writers. This directly addresses client concerns about quality and satisfaction guarantees.
- Lauren Proctor, Marketer @ Jobbatical: “Draft is the best writing service I’ve ever used. We’ve published in publications like the Wall Street Journal and Inc Magazine.”
- Emphasis: Unparalleled quality “best writing service”, and proven success in high-profile publications, suggesting a very high standard of writing suitable for prestigious outlets.
Overall Impression from Testimonials
The testimonials collectively paint a picture of a reliable, high-quality, and efficient content writing service. They consistently highlight themes of:
- Quality: Content that meets high standards and is loved by both users and search engines.
- Efficiency & Speed: Ability to scale content quickly and handle large volumes.
- Risk Mitigation: Money-back guarantees and unlimited revisions provide peace of mind.
- Customer Service: Responsive teams willing to make adjustments or find new writers.
While testimonials are curated by the company, the specificity of the quotes and the mention of known companies add a layer of authenticity.
For potential clients, these serve as compelling evidence that Contentfly/Draft.co has successfully met the content needs of a diverse range of businesses. Newday.com Reviews
Potential Downsides and Considerations
While Contentfly/Draft.co presents a compelling case for its services, it’s important for potential users to consider a few aspects and potential downsides that aren’t immediately obvious from the highly curated homepage.
As with any service, no solution is perfect for every scenario.
Cost for High Volume/Specific Needs
At $0.10 per word, while transparent, the cost can accumulate quickly for businesses requiring a very high volume of content or those with extremely specialized requirements.
- Budgeting for Scale: A 1,000-word article costs $100. If a business needs 20 such articles a month, that’s $2,000. While competitive with agencies, it’s a significant expenditure for smaller SMBs. Over 100,000 words a month, the cost quickly hits $10,000. While they mention “high volume discounts,” these aren’t publicly detailed, so direct negotiation would be required.
- Deep Niche Expertise: While they claim to have writers for “a variety of topics,” truly niche, highly technical, or regulated industries e.g., advanced biotech, complex legal documents, or highly specialized medical research might require a writer with deep subject matter expertise that $0.10/word may not always attract or sustain consistently. The initial brief and writer matching would be crucial here, and if the first match isn’t perfect, relying on revisions could extend timelines.
- Premium Content Types: The pricing model seems geared towards standard blog posts and web copy. For more complex content like comprehensive whitepapers, investigative reports, or detailed case studies that require extensive interviews, data analysis, and advanced research, the flat per-word rate might not fully account for the increased effort, or the quality might not always meet the highest academic or industry standards expected for such premium assets without very detailed input from the client.
Writer-Client Relationship and Brand Voice Consistency
While the platform aims to build a “fractional writing team that consistently works for you and knows your brand and editorial guidelines,” achieving perfect brand voice consistency across multiple writers, especially initially, can be a challenge.
- Onboarding Writers to Your Brand: Even the best writers need time to fully absorb a brand’s unique voice, tone, and specific stylistic preferences. While they mention an “extended writing team” that learns your brand, the initial ramp-up period for a new writer assigned to your account might require more hands-on feedback.
- Multiple Writers for Same Brand: For large content pipelines, a client might have multiple writers working on their projects simultaneously. Ensuring absolute consistency in tone, style, and terminology across all pieces from different writers, even with AI assistance, requires vigilant oversight from the client’s side.
- “Uber-style ratings”: While this helps to assemble a reliable team, it also means a writer might be replaced if their performance drops, which could disrupt the continuity of a long-term content strategy if clients prefer working with a single, dedicated writer.
- Limited Direct Relationship: The platform acts as an intermediary. While there’s in-app messaging, it’s not the same as directly hiring and managing a dedicated freelance writer or an in-house team member where a deeper, more personal working relationship can be fostered over time, which some businesses prefer.
Reliance on Brief Quality and Client Involvement
The success of content production on any platform heavily relies on the quality of the brief provided by the client.
Even with AI tools, the onus is on the client to communicate their needs clearly.
- Garbage In, Garbage Out: If the brief is vague, incomplete, or ambiguous, even a top-tier writer might struggle to produce content that perfectly aligns with expectations. The initial brief is paramount.
- Client Time Investment: While the service aims to be “end-to-end,” clients still need to invest time in crafting detailed briefs, reviewing drafts, and providing clear feedback for revisions. This is not a completely hands-off solution, especially for those with specific brand guidelines or complex topics.
- Revision Cycles: While revisions are free and unlimited, going through multiple rounds of revisions can extend project timelines. If the core issue is a mismatch in understanding from the brief, it can be a time drain for both parties.
- Managing Expectations: It’s important for clients to manage their expectations. While the service provides quality, it’s not a substitute for a dedicated content strategist who understands the client’s business deeply and can proactively develop content strategies.
Alternatives and Best Use Cases
Contentfly/Draft.co serves a specific niche in the content creation market.
Understanding its ideal use cases and exploring alternatives can help businesses make an informed decision.
Best Use Cases for Contentfly/Draft.co
Contentfly/Draft.co appears to be particularly well-suited for businesses that:
- Need to Scale Content Quickly: For startups, growing SMBs, or marketing agencies that have an urgent need to ramp up content production without the overhead of hiring an in-house team or managing a large pool of individual freelancers. The “back to you in 5 days” for 1,000 words is a strong indicator of their capacity for rapid output.
- Prioritize SEO-Friendly Blog Content and Web Copy: Given the focus on “quality that both users and search engines love” and the primary content types blog posts, web copy, businesses focused on improving their organic search presence and website conversions would benefit.
- Value a Streamlined Process with Guarantees: Companies that prefer a managed service with clear pricing, built-in quality checks plagiarism, AI detection, and strong satisfaction guarantees money-back, unlimited revisions over the uncertainty of vetting individual freelancers will find this appealing.
- Have Consistent Content Needs but Not Full-Time Work: Businesses that require regular content but don’t have enough volume to justify a full-time content writer or manager will find the pay-as-you-go model flexible and cost-effective.
- Lack In-House Writing Expertise: For marketing teams or business owners who are not writers themselves and need professional-grade content without learning how to hire and manage writers.
- Are Agencies Managing Client Content: Marketing agencies can white-label or use Contentfly/Draft.co to fulfill their clients’ content needs, leveraging the platform’s scalability and quality assurance to deliver consistent results to their own clients.
Alternatives to Contentfly/Draft.co
- Freelance Marketplaces e.g., Upwork, Fiverr, Guru.com:
- Pros: Vast pool of writers, competitive pricing can find cheaper rates, direct communication with freelancers, ability to build long-term relationships with specific writers.
- Cons: Requires significant time investment in vetting, hiring, and managing writers. quality can vary widely. no built-in quality checks plagiarism, AI detection or revision guarantees often. payment processing and disputes can be cumbersome.
- Specialized Content Agencies e.g., WordAgents, Verblio, Express Writers:
- Pros: Often higher quality for specific niches, more hands-on project management, strategic input, dedicated account managers, comprehensive services content strategy, SEO, promotion.
- Cons: Higher cost per word/project. often require retainers or larger upfront commitments. might not be as flexible for small, ad-hoc projects.
- In-House Content Team/Writer:
- Pros: Deep understanding of the brand, consistent brand voice, immediate availability, greater control over content strategy and execution, potential for deeper integration with other marketing efforts.
- Cons: High overhead costs salary, benefits, office space. difficulty scaling up or down quickly. requires expertise in hiring and managing writers. can lead to creative stagnation if not diversified.
- AI Writing Tools e.g., Jasper.ai, Copy.ai, Writesonic:
- Pros: Extremely fast content generation, very low cost per word subscription model, useful for brainstorming and drafting initial outlines/copy.
- Cons: Content often lacks human nuance, creativity, and deep insight. requires significant human editing and fact-checking. struggles with complex topics or original research. potential for generic or repetitive output. concerns about AI detection and originality though improving.
- Niche-Specific Freelance Platforms e.g., ClearVoice, Scripted:
- Pros: Focus on specific industries or content types, often provide higher quality for those niches, better writer-client matching for specialized needs.
- Cons: May be more expensive than general marketplaces, less flexibility for diverse content needs outside their niche.
Choosing the right alternative depends on factors like budget, volume, desired quality, control level, and internal resources. Flexiple.com Reviews
Contentfly/Draft.co carves out a middle ground, offering a managed service with quality assurances that is more structured than a freelance marketplace but generally more flexible and cost-effective than a full-service agency or in-house team.
Frequently Asked Questions
What is Contentfly.com?
Based on looking at the website, Contentfly.com appears to be a content writing service that has rebranded to Draft.co.
It provides on-demand written content, such as blog posts, web page copy, and marketing emails, by connecting clients with vetted writers.
How does Contentfly Draft.co work?
You submit a content request or brief on their platform, they match you with a vetted writer within 24 hours, and the writer then creates publish-ready content, which is delivered within a stated deadline e.g., 5 days for 1,000 words.
What types of content does Contentfly Draft.co create?
Contentfly/Draft.co primarily focuses on blog posts, social media posts, web page copy, and marketing emails.
They also state a willingness to accommodate other “essentially anything written” content formats upon inquiry.
How much does Contentfly Draft.co cost?
Contentfly/Draft.co uses a “pay-as-you-use” pricing model, costing USD 0.10 per word.
For example, a 1,000-word blog post would cost $100.
Does Contentfly Draft.co offer a money-back guarantee?
Yes, Contentfly/Draft.co offers a money-back guarantee for your first 4,000 words if you are not satisfied with the content.
Are revisions included with Contentfly Draft.co?
Yes, Contentfly/Draft.co offers free and unlimited revisions and rewrites until you are happy with the content piece. Reclaim.com Reviews
How long does it take to get content from Contentfly Draft.co?
A 1,000-word content piece is typically returned in five days.
The specific turnaround time can vary based on content length and complexity.
Are Contentfly Draft.co writers vetted?
Yes, the website claims that their writers are rigorously vetted, accepting only the “top 1%” of applicants, with a stated average customer rating of 4.8 stars.
Does Contentfly Draft.co use AI for writing content?
No, the website explicitly states they use an “AI content detection tool to ensure it’s 100% human generated,” although they do offer free AI-powered tools for idea generation, brief creation, and outlining.
Does Contentfly Draft.co check for plagiarism?
Yes, every content piece delivered by Contentfly/Draft.co goes through plagiarism detection using Copyscape before it’s delivered to you.
Can I communicate directly with my writer on Contentfly Draft.co?
Yes, the platform includes an in-app messaging tool that allows you to collaborate and communicate directly with your matched writer.
Do Contentfly Draft.co writers conduct research?
Yes, writers at Contentfly/Draft.co do preliminary research on all content using publicly available information and include sources for any facts or statistics quoted.
Clients can also specify requirements for citations.
Is Contentfly Draft.co suitable for large content volumes?
Yes, with over 1,000 writers and a pay-as-you-go model, Contentfly/Draft.co is designed to help businesses scale their content production and handle various content pieces in parallel.
Does Contentfly Draft.co offer managed services or high volume discounts?
The website mentions that clients looking for managed services or high volume discounts should contact them directly, implying that such options are available. Breather.com Reviews
What is the average quality rating for writers on Contentfly Draft.co?
The website states that the platform boasts a 4.8/5 content quality rating and that a typical writer has a 4.8-star customer rating.
Do Contentfly Draft.co writers cover all niches?
Contentfly/Draft.co states their writers have experience in a variety of topics and content types.
If unsure about a specific niche, they encourage contacting live chat support to confirm.
Does Contentfly Draft.co provide royalty-free images?
Yes, royalty-free images are included in the price of content pieces ordered through Contentfly/Draft.co.
How does Contentfly Draft.co ensure brand voice consistency?
The platform uses “Uber-style ratings” to help algorithms assemble a fractional writing team that consistently works for you and learns your brand and editorial guidelines over time.
Is Contentfly Draft.co a good alternative to hiring an in-house writer?
For businesses needing scalable content without the overhead of a full-time employee, Contentfly/Draft.co can be a flexible and cost-effective alternative, offering a managed service with quality assurances.
What if I’m not happy with the writer matched to my project on Contentfly Draft.co?
According to a testimonial, if there’s an issue with the writing, the team is quick to provide revisions and will even find a new writer if the initial match is not a good fit.
Leave a Reply