Cleanyst.com Reviews

Based on checking the website, Cleanyst.com is no longer operational, having ceased business on December 31, 2022. This comes roughly two years after their official system launch in April 2021. While the platform itself is no longer active for purchases or new engagements, their legacy and the concept they championed – pioneering a system for mixing body and home care products from concentrates and tap water – offers valuable insights into a niche market. The company prided itself on an innovative approach aimed at significantly reducing single-use plastic waste and carbon emissions. For anyone looking into eco-conscious cleaning or personal care solutions, understanding Cleanyst’s model provides a historical perspective on attempts to disrupt traditional consumption patterns.

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IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Cleanyst’s Core Concept: A Deep Dive into Innovation

Cleanyst set out to disrupt the consumer goods market by introducing a novel approach to product delivery.

Their foundational idea was simple yet powerful: why ship water when you can ship concentrates? This model aimed to drastically reduce the environmental footprint associated with manufacturing, transporting, and disposing of traditional household and personal care products.

The company envisioned a future where consumers would simply add tap water to concentrated formulas at home, effectively creating their own ready-to-use products.

The Concentrates and The Device

At the heart of the Cleanyst system were two primary components: highly concentrated product refills and a proprietary mixing device.

• Concentrates: These were specially formulated, potent versions of common household items like laundry detergent, dish soap, and various personal care products such as body wash and hand soap. The idea was that these small, compact refills contained all the active ingredients, minus the water.
  • Sustainability Angle: The use of concentrates significantly reduced the packaging material needed per unit of product. Instead of a large plastic bottle for every purchase, consumers would receive a much smaller, often recyclable pouch or pod. This also translated to a reduction in weight and volume during shipping, leading to lower carbon emissions from transportation.
  • Ingredient Focus: While specific ingredient lists are no longer readily available due to the company’s closure, their marketing emphasized a commitment to “clean” ingredients, often implying formulations free from harsh chemicals, dyes, and parabens, aligning with a growing consumer demand for transparent and safer products.
• The Mixing Device: This appliance was designed to automate the process of diluting the concentrates with tap water. It wasn’t just a simple dispenser. it was engineered to ensure proper mixing ratios, consistency, and ease of use.
  • User Experience: The device aimed to make the process foolproof, preventing common issues like incorrect dilution which can lead to ineffective or overly concentrated products. This automation was key to making the system accessible to a broader audience, not just those comfortable with DIY solutions.
  • Technological Integration: While information is limited, it’s plausible that the device incorporated some level of smart technology to recognize different concentrate types and adjust mixing protocols accordingly, further enhancing the user experience and product efficacy.

Environmental Impact: The Driving Force

The primary impetus behind Cleanyst’s creation was a profound concern for the environment, particularly the scourge of single-use plastic waste.

• Plastic Reduction: According to a 2022 report by the OECD, global plastic waste nearly doubled between 2000 and 2019, reaching 353 million tonnes, with less than 9% being recycled. Cleanyst aimed to directly tackle this issue by eliminating the need for a new plastic bottle with every purchase of a liquid product. Their model could theoretically save thousands of tons of plastic from landfills and oceans if widely adopted.
• Carbon Footprint: Shipping water is incredibly inefficient from an environmental perspective. Water is heavy, increasing fuel consumption during transportation. By shipping only concentrates, Cleanyst aimed to significantly reduce the carbon emissions associated with product distribution. A study by the Ellen MacArthur Foundation suggested that moving to a circular economy model, which includes concentrate-based systems, could reduce greenhouse gas emissions from plastic production by 40% by 2040.
• Water Conservation Indirectly: While consumers added tap water, the overall manufacturing process for concentrates often requires less water in the initial stages compared to producing ready-to-use liquid products. Furthermore, by reducing transportation emissions, the system indirectly contributed to preserving water resources that might otherwise be strained by the energy demands of the logistics sector.

The Cleanyst System: A Look at Its Functionality

Cleanyst designed its system to be user-friendly, integrating technology to simplify the mixing process for everyday household and personal care products.

The aim was to offer a convenient and consistent solution that encouraged widespread adoption of their eco-friendly model.

How the System Worked

The core of the Cleanyst experience revolved around a proprietary countertop device and specialized concentrated refills.

• Insertion of Concentrate Pod: Users would typically insert a small, pre-packaged concentrate pod or pouch into a designated slot on the Cleanyst device. These pods were designed to be mess-free and ensure the correct product type was recognized by the machine.
• Adding Tap Water: Once the concentrate was in place, the user would fill the device’s reservoir with standard tap water. The system was calibrated to work with typical household water pressure and quality, eliminating the need for distilled or specialized water.
• Automated Mixing: The device would then automatically mix the concentrate with the water at the precise ratio. This was the critical automation step, ensuring product efficacy and consistency. The device likely used sensors and pumps to achieve a homogenous blend.
• Dispensing the Product: After mixing, the freshly prepared product could be dispensed directly into a reusable bottle or container provided by Cleanyst, or even the user’s own containers, promoting a truly zero-waste approach.

Product Range Offered

Cleanyst aimed to cover a broad spectrum of daily necessities, extending beyond just cleaning supplies to include personal care items.

While specific SKUs are no longer available, the general categories included: React-hook-form.com Reviews

• Home Care Products:
  • Laundry Detergent: Often marketed as a more sustainable alternative to large plastic jugs.
  • Dish Soap: Concentrated formulations for handwashing dishes.
  • All-Purpose Cleaner: Versatile cleaners for various household surfaces.
  • Glass Cleaner: Streak-free formulas for windows and mirrors.
• Personal Care Products:
  • Body Wash: Designed to be gentle on skin while reducing plastic waste.
  • Hand Soap: For daily hygiene routines.
  • Shampoo & Conditioner: While less common for concentrate systems, some eco-brands do offer these, suggesting Cleanyst might have explored this.

Ease of Use and Convenience Factors

One of Cleanyst’s core challenges and selling points was balancing environmental benefits with user convenience.

• Simplified Process: The automated mixing process was a significant convenience factor. Users didn’t need to measure or guess, reducing potential errors and making the system accessible to those not keen on DIY projects.
• Reduced Shopping Trips: By stocking concentrates, consumers could potentially reduce the frequency of buying bulky liquid products from stores. A small concentrate pod could replace a large bottle, freeing up pantry space.
• Space Saving: Concentrates take up significantly less storage space than their diluted counterparts. This was a notable benefit for apartments or smaller homes where storage is at a premium.
• Reusable Packaging: The emphasis on reusing bottles was key to their convenience. Consumers wouldn’t need to constantly dispose of or recycle empty plastic bottles, streamlining their waste management.

Analyzing the Cleanyst Business Model

Cleanyst’s business model was rooted in a direct-to-consumer D2C approach, leveraging subscription services and a focus on sustainability to attract and retain customers.

While innovative, the eventual closure suggests inherent challenges in scaling such a model.

Direct-to-Consumer D2C Approach

Cleanyst primarily operated by selling directly to its customers via its website, bypassing traditional retail channels.

• Control Over Brand Experience: A D2C model allows companies to fully control their brand messaging, customer service, and the overall purchasing experience. This is crucial for a brand like Cleanyst, which emphasized its unique system and environmental mission.
• Data Collection: Selling directly provides invaluable data on customer purchasing habits, preferences, and engagement. This data can be used for targeted marketing, product development, and inventory management.
• Higher Margins Potentially: By cutting out middlemen distributors, retailers, D2C brands can potentially achieve higher profit margins per sale. However, this also means bearing the full cost of marketing, logistics, and customer support.

Subscription Model for Concentrates

A common strategy for D2C brands offering consumables is a subscription service, which Cleanyst likely employed for its concentrate refills.

• Customer Lifetime Value CLV: Subscriptions aim to maximize CLV by ensuring recurring revenue. Once a customer invests in the Cleanyst device, the subscription for concentrates creates a continuous relationship.
• Predictable Revenue: For the company, subscriptions offer a more predictable revenue stream, aiding in forecasting and operational planning.
• Customer Convenience: For consumers, subscriptions automate replenishment, ensuring they never run out of essential products and don’t have to remember to reorder. This convenience is a strong selling point for busy individuals.

Key Selling Propositions

Cleanyst’s marketing was undoubtedly centered around its core differentiators.

• Sustainability & Waste Reduction: This was the most prominent selling point. The promise of reducing single-use plastic by up to 80% or more was a powerful message for environmentally conscious consumers. Data from organizations like the EPA shows that plastics constitute a significant portion of municipal solid waste, making waste reduction a compelling narrative.
• Cost-Effectiveness Long-Term: While the initial investment in the device might have been a barrier, Cleanyst likely positioned its concentrates as more cost-effective per use compared to traditional, pre-diluted products over the long run. Concentrates often equate to more uses per package.
• Convenience & Simplicity: The automated mixing system and the reduction in bulky purchases were key convenience factors designed to attract a wider audience beyond just hardcore eco-enthusiasts.
• “Clean” Ingredients: Aligning with market trends, Cleanyst likely emphasized the use of safer, more natural, and non-toxic ingredients in their formulations, appealing to health-conscious consumers.

The Challenges Faced by Cleanyst

Despite its innovative concept and noble environmental goals, Cleanyst ultimately ceased operations, indicating significant hurdles in its path to sustained success.

Understanding these challenges provides valuable lessons for other eco-friendly startups.

Market Adoption Barriers

Introducing a fundamentally new way of consuming everyday products is always met with resistance.

• Initial Investment Cost: The Cleanyst device itself likely represented a significant upfront cost for consumers. While potentially saving money over time, this initial barrier can deter many, especially in a market accustomed to simply grabbing a bottle off the shelf. A 2021 survey by LendingClub found that 63% of Americans live paycheck to paycheck, making large upfront investments challenging for many.
• Consumer Behavior Change: People are creatures of habit. For decades, consumers have been accustomed to buying ready-to-use liquid products in disposable bottles. Shifting this ingrained behavior to a “mix-at-home” model requires a substantial educational effort and a strong value proposition. Many consumers prefer convenience over the perceived hassle of mixing.
• Competition from Traditional Brands: The market is dominated by established giants like Procter & Gamble, Unilever, and SC Johnson, with massive marketing budgets and entrenched distribution networks. Competing with their scale, pricing power, and brand loyalty is incredibly difficult for a startup.
• Perceived Complexity: Even with an automated device, the concept of mixing your own products might have seemed more complex or time-consuming to some consumers than simply buying a pre-made item, despite Cleanyst’s efforts to simplify the process.

Operational and Logistical Hurdles

Building and maintaining a D2C supply chain for a physical product, especially one with specialized components, presents numerous operational complexities. Closet.com Reviews

• Manufacturing the Device: Designing, manufacturing, and quality-controlling a proprietary device like the Cleanyst mixer is a significant undertaking. It requires specialized expertise, capital investment, and robust supply chain management.
• Concentrate Production & Packaging: Producing highly stable and effective concentrates, and then packaging them in specific, often custom-designed pods or pouches compatible with the device, adds another layer of complexity compared to standard liquid filling.
• Logistics & Fulfillment: Shipping bulky devices and then small, recurring concentrate refills efficiently and cost-effectively to individual consumers across a wide geographical area is a logistical challenge. Managing returns, customer service, and inventory for two distinct product types device vs. refills adds pressure.
• Economies of Scale: Without reaching a critical mass of customers, Cleanyst would struggle to achieve economies of scale in manufacturing, purchasing raw materials, and logistics. This could lead to higher per-unit costs, making it difficult to offer competitive pricing.

Market Positioning and Messaging

Even with a great idea, how a company communicates its value can make or break it.

• Niche Appeal: While sustainability is a growing concern, the market for consumers willing to adopt a “mix-at-home” system for personal and home care products is still relatively niche compared to the broader consumer market.
• Educating the Consumer: Cleanyst needed to invest heavily in educating consumers not just about its products, but about the why behind its existence – the environmental benefits, the long-term cost savings, and the simplicity of the system. This requires significant marketing expenditure.
• Trust and Reliability: Consumers needed to trust that the mixed products would perform as well as, or better than, their traditional counterparts. Building this trust for a new brand and a new concept is a long process.
• Financial Viability: Ultimately, any business needs to be financially sustainable. The combination of high initial investment, complex supply chains, and the challenges of scaling customer acquisition might have made it difficult for Cleanyst to achieve profitability before running out of capital. Startups often face a “valley of death” where they burn through initial funding before achieving sufficient revenue.

Comparing Cleanyst to Alternatives: The Eco-Friendly Landscape

While Cleanyst aimed to carve out a unique niche, it operated within a broader ecosystem of eco-friendly and sustainable product solutions.

Traditional Ready-to-Use Eco-Friendly Products

This category includes many brands found in supermarkets and specialty stores that offer products explicitly marketed as “eco-friendly,” “natural,” or “sustainable.”

• Examples: Brands like Method, Seventh Generation, Mrs. Meyer’s Clean Day, and ECOS offer household cleaners and personal care items with plant-derived ingredients, biodegradable formulas, and often use recycled or recyclable plastic packaging.
• Pros:
  • Convenience: Readily available on shelves, no mixing required.
  • Familiarity: Consumers are used to buying these formats.
  • Wide Variety: A vast range of options for every need.
• Cons:
  • Single-Use Plastic: Despite using some recycled content, these products still contribute to the demand for single-use plastic bottles, which remain a significant waste issue. A study by Oceana found that Amazon alone generated an estimated 599 million pounds of plastic packaging waste in 2020.
  • Shipping Water: The transportation of large volumes of liquid still contributes to higher carbon emissions.
  • Cost: Often more expensive than conventional brands due to specialty ingredients and smaller production scales.

Concentrate-Based Refills Without a Device

Several brands offer concentrated refills that consumers mix with water at home, but without a dedicated mixing device.

• Examples: Blueland, Grove Collaborative some products, and many smaller, independent brands sell cleaning tablets, powder concentrates, or liquid concentrates that go into reusable bottles.
  • Significant Plastic Reduction: Eliminates the need for new single-use plastic bottles with each refill.
  • Reduced Shipping Impact: Much lighter and smaller to ship than full bottles.
  • Lower Upfront Cost: No expensive device to purchase, just the concentrates and reusable bottles.
  • Manual Mixing: Requires the consumer to add water and sometimes shake or stir, which might be perceived as a minor inconvenience.
  • Consistency: Without an automated device, the consistency of the final product might vary if users don’t measure correctly.
  • Limited Product Scope: While popular for cleaners, this model is less common for personal care items like body wash or shampoo.

DIY Home & Personal Care Solutions

This category involves consumers making their own products from scratch using raw ingredients.

• Examples: Recipes for homemade laundry detergent using borax, washing soda, soap flakes, all-purpose cleaner vinegar, baking soda, or personal care items essential oils, carrier oils, shea butter are widely available online.
  • Maximum Control: Consumers have full control over ingredients, ensuring purity and avoiding unwanted chemicals.
  • Cost-Effective: Often the cheapest option in the long run.
  • Zero Waste Potential: Can be truly zero-waste if ingredients are bought in bulk and stored in reusable containers.
  • Time & Effort: Requires significant time, effort, and research to gather ingredients and prepare products.
  • Knowledge Required: Understanding ingredient compatibility, shelf life, and safety is crucial.
  • Consistency & Efficacy: Results can vary widely depending on the recipe and execution, and some homemade products may not perform as well as commercial ones.

Cleanyst’s attempt to bridge the gap between convenient, ready-to-use products and the ultimate eco-friendliness of concentrates, while minimizing the “hassle” of manual mixing, was its unique value proposition.

Its closure highlights that even a compelling environmental mission and an innovative product design can struggle to overcome market adoption barriers and the complexities of building a new consumer habit.

Lessons Learned from Cleanyst’s Journey

The story of Cleanyst, though culminating in its closure, offers invaluable insights for entrepreneurs, consumers, and the sustainable products industry alike.

Its journey underscores the complexities of innovation, market adoption, and the delicate balance between environmental good and business viability. Sneakers123.com Reviews

Innovation Doesn’t Guarantee Success

Cleanyst was undoubtedly innovative, pioneering a “world’s first system” for mixing concentrates at home.

This ambition was commendable, but innovation alone isn’t sufficient for long-term success.

• Market Timing: Was the market ready for such a significant shift in consumer behavior? While environmental consciousness is growing, the widespread adoption of a new appliance and a new ritual for everyday products might have been ahead of its time for the mass market.
• User Experience Beyond Novelty: While the automated mixing was novel, did it truly solve a pain point significant enough for the average consumer to justify the initial investment and the shift in purchasing habits? For many, the convenience of buying a pre-mixed bottle might still outweigh the environmental benefits.
• Scalability Challenges: Developing and manufacturing a unique hardware device, alongside specialized consumables, presents immense scalability challenges that typical CPG brands don’t face. This complexity can quickly drain resources and hinder rapid expansion.

The Power of Consumer Habit

Consumer habits are deeply ingrained and incredibly difficult to change.

Decades of marketing and infrastructure have shaped how people buy and use household and personal care products.

• Friction Points: Any new system introduces friction. The act of inserting a pod, adding water, and waiting for mixing, no matter how automated, is a new step that wasn’t previously required. For a consumer segment constantly seeking ultimate convenience, even minor friction can be a deterrent.
• Perceived Value: Did the perceived value of sustainability and long-term cost savings consistently outweigh the immediate convenience and lower upfront cost of traditional products for a broad enough audience? Data suggests that while consumers express environmental concern, purchasing habits often don’t align if there’s a significant personal cost or inconvenience. A 2021 survey by IBM found that while 57% of consumers are willing to change their purchasing habits to reduce environmental impact, cost is often a limiting factor.
• The “Eco-Premium” Paradox: Often, eco-friendly products carry a higher price tag due to smaller production runs and specialized ingredients. While Cleanyst aimed for long-term cost-effectiveness, the initial investment might have triggered the “eco-premium” perception, deterring budget-conscious consumers.

The Crucial Role of Capital and Runway

Launching and scaling a hardware-enabled consumer brand requires substantial capital, and a long financial runway.

• Burn Rate: The costs associated with R&D for the device, manufacturing, marketing to educate a new market, and building a D2C fulfillment infrastructure are immense. Without continuous access to significant funding, startups can quickly exhaust their capital.
• Investor Confidence: Early successes and growth metrics are critical for securing subsequent rounds of funding. If market adoption wasn’t accelerating as projected, investor confidence could wane, leading to a shortage of capital to sustain operations.
• Patience for Market Shift: Shifting deeply entrenched consumer behaviors and industry norms takes time – often more time than a typical venture-backed startup’s funding cycle allows. Cleanyst’s two-year operational period post-launch might have simply been too short to achieve the necessary scale for profitability.

The Cleanyst story serves as a reminder that even brilliant, well-intentioned innovations need to intersect perfectly with market readiness, consumer psychology, and robust financial planning to achieve lasting success.

It highlights the continued challenge of making truly sustainable consumption models accessible, convenient, and affordable enough for the mainstream.

The Future of Sustainable Home & Personal Care

Cleanyst’s closure doesn’t signal the end of innovation in sustainable home and personal care.

Rather, it highlights the ongoing evolution and refinement of strategies to address plastic waste and carbon emissions.

The underlying need for more eco-conscious solutions remains, and the industry is continuously exploring new avenues. Daily-dev.com Reviews

Refill & Reuse Models Gaining Traction

The core principle behind Cleanyst – refill and reuse – is undeniably a key direction for the future.

• Bulk Refill Stores: Zero-waste or bulk refill stores, where consumers bring their own containers to fill with liquids like soaps, detergents, and even food items, are growing in popularity.
  • Pros: Eliminates packaging waste almost entirely, often offers lower prices, and empowers consumers to be truly zero-waste.
  • Cons: Requires dedicated trips to specific stores, not universally accessible, and can be messy.
• Mail-Order Refill Services: Companies offering concentrate refills or product tablets shipped in compostable or recyclable packaging are experiencing significant growth.
  • Examples: Blueland cleaning tablets, personal care tablets, Grove Collaborative various eco-friendly refills, Cleancult carton-packaged refills.
  • Pros: Convenient, significant reduction in single-use plastic, and often subscription-based for ease of replenishment.
  • Cons: Still involves some packaging though minimal, and the mixing is manual.
• In-Store Refill Stations: Some large retailers are piloting in-store refill stations for popular brands, allowing consumers to bring back empty containers for a refill.
  • Pros: Combines convenience with sustainability, leverages existing retail infrastructure.
  • Cons: Requires significant investment from retailers and brands, hygiene concerns need robust solutions. A 2022 survey by the Consumer Goods Forum showed that 60% of companies are committed to increasing reusable packaging, indicating a growing industry shift.

Material Innovation Beyond Plastic

The industry is also heavily investing in finding alternatives to traditional plastic packaging.

• Compostable & Biodegradable Packaging: Materials derived from plant-based sources that can break down in industrial or home composting facilities.
  • Challenges: Scalability, ensuring actual composting infrastructure exists, and consumer education on proper disposal.
• Aluminum & Glass: These materials are infinitely recyclable and are being increasingly used for products where their weight or fragility isn’t a major drawback.
  • Pros: High recyclability rates, premium feel.
  • Cons: Heavier than plastic, increasing shipping costs and carbon footprint, and glass is breakable.
• Paper-Based Solutions: Innovative paper bottles and pouches are emerging for some liquid products.
  • Challenges: Water resistance, structural integrity, and ensuring recyclability or compostability.

The Role of Concentrates and Waterless Products

The fundamental idea of concentrates and waterless products e.g., solid shampoo bars, detergent sheets remains a powerful lever for sustainability.

• Reduced Transportation Emissions: By removing water, the weight and volume of products decrease dramatically, leading to lower fuel consumption in shipping.
• Smaller Packaging Footprint: Concentrates and waterless forms require significantly less packaging material per use.
• Innovation in Formulation: As consumer demand grows, more companies are investing in R&D to create effective and appealing concentrated or waterless versions of common products.

The journey of Cleanyst serves as a stepping stone in this larger quest.

While their specific execution faced challenges, the principles they championed are at the forefront of the sustainable consumer goods movement.

The future will likely see a diverse range of solutions, each catering to different consumer preferences and infrastructure capabilities, all working towards a common goal of a less wasteful, more circular economy.

Customer Support and Legacy: What Happens Post-Closure?

The closure of any company raises immediate questions regarding existing customers, warranties, and product support.

For Cleanyst, their website provides a direct, albeit brief, statement addressing this.

Cleanyst’s Post-Closure Statement

The homepage of Cleanyst.com clearly states: “Cleanyst closed for business on December 31, 2022… Please don’t hesitate to contact us if you have any questions.” This indicates a commitment to providing some level of support or information even after ceasing active sales.

• Implied Support: While they are no longer selling products, the invitation to contact them suggests they might be handling inquiries related to:
  • Previous Orders: Questions about past purchases, delivery issues that might have been outstanding, or account information.
  • Product Information: Basic queries about the device or concentrates, perhaps for those still possessing them.
  • Troubleshooting Limited: Very basic troubleshooting advice for the device, though extensive technical support is unlikely.
  • General Inquiries: Questions about the closure itself or the company’s journey.

Implications for Existing Customers

For those who invested in the Cleanyst system, the closure has several direct implications: Stepsetgo.com Reviews

• No New Refills: The most significant impact is the inability to purchase new concentrate refills. This renders the Cleanyst device largely obsolete for its intended purpose, as it relies on proprietary pods.
• Warranty Void: While specific warranty terms are not available post-closure, it is standard practice that product warranties from companies that have ceased operations become void or extremely difficult to enforce.
• Limited Technical Support: Any technical issues with the device would likely be unresolvable, as there would be no team or spare parts available for repairs.
• Transition to Alternatives: Existing customers would need to find alternative eco-friendly solutions for their home and personal care needs, likely migrating to one of the concentrate-based or refill models discussed previously.

The Legacy of Cleanyst

Despite its short operational life, Cleanyst leaves a legacy as a pioneer in the “mix-at-home” sustainable consumer goods space.

• Proof of Concept Partial: Their existence demonstrated the feasibility of a device-led, concentrate-based system for a broad range of products. It showed that the technology and formulations could work.
• Market Education: Cleanyst, alongside other early movers, helped to educate a segment of the consumer market about the potential of concentrates and the importance of reducing single-use plastics.
• Learning for Future Ventures: For other startups and established companies looking to innovate in sustainable consumption, Cleanyst’s journey provides valuable lessons on the challenges of hardware integration, consumer behavior change, and the capital intensity of such ventures. It highlights the importance of market readiness and a sustainable business model in addition to a compelling environmental mission.
• Contribution to the Discourse: Cleanyst’s efforts contribute to the ongoing dialogue and research within the sustainable product industry, pushing the boundaries of what’s possible in waste reduction and circular economy models.

In essence, Cleanyst’s closure marks the end of a specific business entity, but not the end of the ideas it represented.

Its impact will likely be felt in the continued push for more sustainable and less wasteful ways of consuming everyday products, informing the strategies of future innovators in the green economy.

Frequently Asked Questions

Is Cleanyst.com still in business?

No, Cleanyst.com officially closed for business on December 31, 2022.

What was Cleanyst?

Cleanyst was a company that pioneered a system for mixing a complete range of body and home care products like laundry detergent, dish soap, body wash using concentrated refills and tap water with a proprietary device.

What was the main goal of Cleanyst?

The main goal of Cleanyst was to reduce single-use plastic waste and carbon emissions by offering a system that allowed consumers to create their own household and personal care products at home from concentrates.

When did Cleanyst launch its system?

Cleanyst officially launched its system in April 2021.

What kind of products did Cleanyst offer?

Cleanyst offered concentrates for various home care products e.g., laundry detergent, dish soap, all-purpose cleaner and personal care products e.g., body wash, hand soap.

How did the Cleanyst system work?

The Cleanyst system involved inserting a concentrate pod into a proprietary device, adding tap water, and the device would automatically mix the concentrate to create a ready-to-use product.

Did Cleanyst help reduce plastic waste?

Yes, Cleanyst’s model was designed to significantly reduce single-use plastic waste by eliminating the need for consumers to purchase pre-diluted products in disposable bottles. Web-tycoon.com Reviews

Was the Cleanyst device expensive?

Information on the exact pricing of the Cleanyst device is no longer readily available, but proprietary hardware devices generally represent an initial investment for consumers.

What happened to Cleanyst customers after it closed?

Existing Cleanyst customers can no longer purchase new concentrate refills, making their devices largely obsolete for their intended purpose.

They would need to transition to alternative eco-friendly solutions.

Can I still contact Cleanyst for support?

According to their website, Cleanyst encourages users to “don’t hesitate to contact us if you have any questions,” suggesting they provide limited post-closure support for inquiries.

Were Cleanyst products environmentally friendly?

Yes, Cleanyst focused on environmental friendliness by aiming to reduce plastic waste and carbon emissions through its concentrate-based system.

Why did Cleanyst close?

While the exact reasons for their closure are not explicitly stated beyond the business ceasing operations, common challenges for such innovative D2C models include market adoption barriers, high operational costs, and difficulties in scaling.

Are there alternatives to Cleanyst for sustainable home care?

Yes, numerous alternatives exist, including brands offering concentrated refills e.g., Blueland, Grove Collaborative, bulk refill stores, and solid/waterless product formats e.g., shampoo bars, detergent sheets.

Did Cleanyst offer a subscription service?

While not explicitly stated post-closure, it is highly likely that Cleanyst, as a D2C brand selling consumables, offered a subscription model for its concentrate refills to ensure recurring revenue and customer convenience.

Was Cleanyst focused on “clean” ingredients?

Many companies in the sustainable home and personal care space, including Cleanyst, typically emphasize the use of “clean,” plant-derived, or non-toxic ingredients, aligning with consumer demand for safer products.

Did Cleanyst ship water in its products?

No, the core concept of Cleanyst was to avoid shipping water. Color-designer.com Reviews

Instead, they shipped highly concentrated formulas, and consumers would add tap water at home.

How much plastic waste could Cleanyst potentially save?

While specific numbers are not available, by using concentrates, Cleanyst’s model aimed to reduce the volume of single-use plastic packaging significantly, potentially by 80% or more compared to traditional products.

Was Cleanyst a profitable company?

Information on Cleanyst’s profitability is not publicly available, but its closure suggests it did not achieve sustainable financial viability within its operational period.

What is the future of “mix-at-home” systems after Cleanyst’s closure?

The “mix-at-home” concept for sustainable products continues to evolve, with other brands offering concentrate refills or tablets without a device, indicating that the underlying principle of reducing waste at the source remains a strong focus.

Did Cleanyst have a large customer base?

The website indicates gratitude to “all our customers who helped us realize our vision,” suggesting they had a base of early adopters, though the size of this base is not specified.