Gohighlevel Price

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When looking at the GoHighLevel price, it’s essential to understand that this powerful all-in-one marketing and CRM platform offers tiered pricing structures designed to scale with your agency or business needs. To get a clear picture of the GoHighLevel pricing, you’ll typically encounter three main plans: the Agency Starter Account, the Agency Unlimited Account, and the Agency Pro SaaS Account. Each plan comes with distinct features and associated costs, allowing you to choose the best fit for your current operational size and future aspirations. For instance, the Agency Starter Account generally begins at $97 per month, providing fundamental CRM and marketing automation tools suitable for new agencies or small businesses. As you grow, the Agency Unlimited Account steps up to $297 per month, offering expanded capabilities, unlimited sub-accounts, and white-label options. The most advanced, the Agency Pro SaaS Account, priced at $497 per month, unlocks the full potential of GoHighLevel’s white-label SaaS mode, enabling you to resell the platform under your own brand with custom pricing. Beyond the core subscription, it’s also crucial to factor in GoHighLevel SMS price, GoHighLevel email price, and GoHighLevel WhatsApp price, as these communication channels incur usage-based fees, often charged per segment or per thousand emails. For a complete breakdown, you can always check their official pricing page at gohighlevel.com/pricing, and remember that GoHighLevel frequently offers a 14-day free trial for new users to explore its extensive features before committing to a plan. Understanding these different facets of the GoHighLevel monthly price will help you assess its value and how it compares to other solutions, ensuring you make an informed decision for your agency’s growth.

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Demystifying GoHighLevel Pricing: A Comprehensive Breakdown

GoHighLevel is a robust, all-in-one marketing and CRM platform specifically designed for marketing agencies, consultants, and small businesses looking to streamline their operations, automate client campaigns, and scale their services. Understanding the GoHighLevel price is crucial for anyone considering this powerful tool, as it offers different tiers tailored to varying needs and business sizes. It’s not just a flat fee. rather, it’s a tiered structure with additional usage-based costs for certain features like SMS and email.

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GoHighLevel Price Per Month: Core Plans Explained

GoHighLevel’s pricing is primarily structured around three main subscription plans, each offering a distinct set of features and capabilities.

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These plans are designed to accommodate agencies at different stages of growth, from solo entrepreneurs to large-scale operations looking to resell the platform.

  • Agency Starter Account: Nordpass Safe

    • Price: $97 per month.
    • Ideal For: New agencies, individual marketers, or small businesses just starting with CRM and marketing automation.
    • Key Features: This plan provides access to the core CRM functionalities, unlimited funnels, website builder, email marketing, SMS marketing usage-based, call tracking, and the ability to manage one sub-account. It’s a solid entry point for those wanting to consolidate their marketing tools.
    • Limitations: Limited to one sub-account, which means you can only manage one client or your own business internally. No white-label options are available at this tier for reselling.
  • Agency Unlimited Account:

    • Price: $297 per month.
    • Ideal For: Growing agencies that need to manage multiple clients or businesses, and those looking to offer white-label services.
    • Key Features: Includes everything in the Starter Account, plus unlimited sub-accounts. This is a must for agencies, as it allows them to onboard as many clients as they want without additional per-client fees. It also unlocks the basic white-labeling features, letting you brand the platform with your agency’s logo and domain.
    • Value Proposition: The significant jump in price from $97 to $297 is justified by the removal of sub-account limits, making it incredibly cost-effective for agencies with several clients. This plan is often seen as the sweet spot for many successful agencies.
  • Agency Pro SaaS Account / White Label Pro:

    • Price: $497 per month.
    • Ideal For: Agencies that want to fully transition into a Software-as-a-Service SaaS model, reselling GoHighLevel under their own brand, and creating their own pricing structures for clients.
    • Key Features: Builds upon the Unlimited Account by adding the full white-label SaaS mode. This means you can create custom plans, automate client onboarding, and even manage billing directly through GoHighLevel. It includes advanced features like API access, lead connector, and the ability to integrate with more third-party tools seamlessly.
    • Strategic Advantage: This plan empowers agencies to become a software provider themselves, generating recurring revenue streams not just from services, but from software subscriptions. The GoHighLevel white label price at this tier offers immense scaling potential.

It’s worth noting that GoHighLevel frequently offers a 14-day free trial for new users across its plans, allowing potential subscribers to thoroughly test the platform’s capabilities before committing. This trial is invaluable for understanding how the platform can integrate into your existing workflows and deliver tangible results.

GoHighLevel Price Comparison: How It Stacks Up Against Competitors

When evaluating the GoHighLevel price, it’s natural to compare it with other popular CRM and marketing automation platforms. While many tools offer specialized features, GoHighLevel’s unique selling proposition lies in its all-in-one approach and its agency-centric design.

  • Against HubSpot: HubSpot is a renowned CRM and marketing automation giant, but its pricing can quickly escalate. For comparable features to GoHighLevel’s Unlimited plan, a small agency might spend thousands per month on HubSpot’s Marketing Hub, Sales Hub, and Service Hub. GoHighLevel offers a more consolidated and cost-effective solution, especially for agencies looking to manage multiple clients. For instance, HubSpot’s Starter CRM Suite starts at $50/month but quickly adds up as you need more contacts, advanced features, or multiple users.
  • Against ActiveCampaign/Mailchimp: These platforms excel in email marketing and automation, but lack the comprehensive CRM, funnel building, and direct client management features of GoHighLevel. While their entry-level prices might be lower, integrating them with other tools for a complete solution often results in higher overall costs and workflow complexity. For example, ActiveCampaign’s Marketing Plus plan starts at $49/month for 1,000 contacts, but doesn’t include phone systems or reputation management.
  • Against ClickFunnels/Leadpages: These are powerful funnel builders, but they don’t offer the integrated CRM, two-way communication, or client management features that GoHighLevel provides. An agency using these would still need separate tools for lead nurturing, appointment booking, and client communication, increasing costs and fragmentation. ClickFunnels 2.0 starts at $147/month, focusing primarily on funnels.
  • The All-in-One Advantage: GoHighLevel’s competitive edge comes from its ability to replace numerous disparate tools under one roof:
    • CRM: Replaces Salesforce, Zoho CRM.
    • Email Marketing: Replaces Mailchimp, ActiveCampaign.
    • SMS Marketing: Replaces Twilio though Twilio is the backend, GoHighLevel integrates it.
    • Website & Funnel Builder: Replaces ClickFunnels, Leadpages, WordPress with Elementor.
    • Appointment Booking: Replaces Calendly, Acuity Scheduling.
    • Call Tracking: Replaces CallRail.
    • Reputation Management: Replaces Birdeye, Grade.us.
    • Social Media Scheduler: Replaces Buffer, Hootsuite.

By consolidating these functionalities, GoHighLevel significantly reduces an agency’s overall software expenditure and simplifies workflow management, making the GoHighLevel monthly price a highly attractive proposition for those seeking efficiency and comprehensive tools.

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Understanding GoHighLevel SMS Price and Email Price

Beyond the core subscription plans, GoHighLevel operates on a usage-based model for certain communication features, specifically SMS, email, and increasingly, WhatsApp.

This means you pay for the volume of messages sent, which is a standard practice across most marketing platforms that leverage third-party communication infrastructure like Twilio for SMS/calls and Mailgun/SendGrid for email.

  • GoHighLevel SMS Price: Kinsta Email

    • Mechanism: GoHighLevel utilizes Twilio as its backend for SMS and voice communication. The pricing is per segment, per message, and varies slightly based on country and message type local vs. toll-free.
    • Estimated Cost:
      • SMS US: Typically around $0.0079 per outbound SMS segment and $0.0079 per inbound SMS segment.
      • MMS US: Roughly $0.02 per outbound MMS segment and $0.02 per inbound MMS segment.
      • Toll-Free Numbers: These often have slightly different rates, and typically require a higher monthly lease fee $2 per month compared to local numbers $1.15 per month.
    • Practical Example: If you send 10,000 SMS segments in a month, that would cost approximately $79. This might seem low, but for high-volume campaigns, these costs can add up. Agencies need to factor this into their client pricing.
  • GoHighLevel Email Price:

    • Mechanism: For email, GoHighLevel integrates with Mailgun or SendGrid. The pricing is generally per thousand emails sent.
      • Outbound Emails: Around $0.001 per email, or roughly $1.00 per 1,000 emails.
      • Inbound Emails: Typically free or negligible.
    • Practical Example: Sending 50,000 marketing emails would cost approximately $50. Email remains one of the most cost-effective communication channels on the platform.
  • GoHighLevel WhatsApp Price:

    • Mechanism: WhatsApp communication through GoHighLevel leverages the Twilio API, which in turn connects to Meta’s WhatsApp Business API. Pricing is based on “conversations” 24-hour windows and varies by message template type utility, authentication, marketing and country.
    • Estimated Cost: WhatsApp pricing is more complex than SMS or email.
      • User-initiated conversations: The first message in a user-initiated conversation within a 24-hour window is typically free. Subsequent messages are charged based on template category.
      • Business-initiated conversations: These are charged based on the template category e.g., utility, authentication, marketing and the destination country. Marketing conversations are generally the most expensive.
      • Example US: A marketing conversation initiated by the business might cost around $0.015 – $0.025 per conversation.
    • Importance: As WhatsApp gains traction globally, factoring its costs into your GoHighLevel budget is becoming increasingly important, especially for international clients.

It’s critical for agencies using GoHighLevel to monitor their SMS, email, and WhatsApp usage carefully, as these “add-on” costs are separate from the monthly subscription fee.

Agencies can mark up these usage fees to their clients for an additional revenue stream, turning a cost center into a profit center.

GoHighLevel CRM Price: Unlocking Client Management Capabilities

The GoHighLevel CRM price isn’t a standalone fee. rather, CRM capabilities are inherently integrated into all GoHighLevel subscription plans. This is a core differentiator, as many traditional CRM platforms charge significant per-user or per-feature fees. Drive Safe

  • What You Get with GoHighLevel CRM:

    • Lead Management: Capture, track, and nurture leads from various sources forms, landing pages, calls.
    • Contact Database: Centralized repository for all client and prospect information.
    • Sales Pipeline Management: Visual pipelines to track leads through different stages, assign tasks, and monitor sales progress.
    • Opportunity Tracking: Manage deals, projected revenue, and close dates.
    • Communication Hub: Two-way SMS, email, and social media messaging directly from the CRM.
    • Appointment Booking: Integrated calendars for scheduling meetings and demos.
    • Task & Workflow Automation: Automate follow-ups, lead assignments, and internal notifications.
    • Reporting & Analytics: Dashboards to monitor lead sources, conversion rates, and client performance.
  • Value Proposition of Integrated CRM:

    • No Per-User Fees: Unlike many enterprise CRMs that charge per user, GoHighLevel’s CRM functionality is included, making it highly scalable for agencies with growing teams.
    • Unified Data: All client interactions, communications, and marketing activities are stored in one place, providing a 360-degree view of each client.
    • Streamlined Workflows: Automate follow-ups, lead nurturing sequences, and appointment confirmations directly from the CRM, reducing manual effort.
    • White-Label Potential: With the Unlimited and Pro plans, agencies can white-label the CRM for their clients, providing them with a branded portal to manage their own leads and communications. This enhances client stickiness and offers an additional value proposition.

The fact that these comprehensive CRM features are bundled within the main GoHighLevel monthly price for each tier, rather than incurring separate charges, makes it an exceptionally cost-effective solution for agencies that need robust client management tools without the prohibitive costs associated with traditional CRM software.

GoHighLevel White Label Price: Building Your Own SaaS Business

The GoHighLevel white label price is primarily associated with the Agency Unlimited Account $297/month and more fully realized with the Agency Pro SaaS Account $497/month. This white-label capability is arguably one of GoHighLevel’s most compelling features, allowing agencies to rebrand the entire platform as their own.

  • What is White Labeling in GoHighLevel? Boston Sightseeing Pass

    • It means removing all “GoHighLevel” branding from the platform login pages, dashboards, mobile apps, email notifications and replacing it with your agency’s logo, colors, and custom domain.
    • For your clients, it appears as though they are using a software built and owned by your agency. This significantly enhances your brand’s authority and perceived value.
  • White Label Features by Plan:

    • Agency Unlimited Account $297/month: Provides basic white-labeling. You can apply your logo, custom domain, and basic branding. Your clients will see your brand when they log in to their sub-accounts. However, you still manually manage client onboarding and billing outside the platform.
    • Agency Pro SaaS Account $497/month: This is where the true white-label SaaS capabilities shine.
      • Automated Client Onboarding: Clients can sign up directly through your branded portal.
      • Custom Pricing Plans: You can create your own tiered pricing for the software, offering different feature sets at various price points to your clients.
      • Automated Billing: Integrate with Stripe to automatically charge your clients for their monthly software subscriptions. This creates a scalable, recurring revenue stream.
      • White-Label Mobile App: Your clients can download a mobile app iOS and Android branded with your agency’s logo, providing them on-the-go access to their CRM and communication tools. This further cements your brand presence.
      • Enhanced Reporting: More detailed reporting visible to your clients, all under your brand.
  • The Power of the SaaS Model:

    • Recurring Revenue: Transition from a service-only model to a hybrid or pure SaaS model, generating predictable monthly recurring revenue MRR from software subscriptions.
    • Increased Client Stickiness: Clients are more likely to stay with your agency if they are integrated into your proprietary white-labeled software platform.
    • Higher Valuation: Businesses with significant MRR are generally valued higher than those solely reliant on service-based income.
    • Scalability: Once your SaaS offers are set up, you can onboard new clients rapidly, scaling your software sales without a proportional increase in manual labor.

The GoHighLevel white label price unlocks a completely new business model for marketing agencies, allowing them to not just provide services, but to become technology providers themselves, creating a powerful competitive advantage and a robust revenue stream. It’s a strategic investment that can significantly enhance an agency’s long-term growth and profitability.

GoHighLevel Stock Price: An Important Distinction

It’s crucial to clarify a common misconception: GoHighLevel is a privately held company. Therefore, there is no GoHighLevel stock price available on any public stock exchange like NASDAQ or NYSE. When you search for “GoHighLevel stock price,” you won’t find any public trading information because its shares are not traded publicly.

  • Privately Held: GoHighLevel, LLC, is a private entity. This means its ownership is typically held by its founders, employees, and perhaps a select group of private investors.
  • Implications: As a private company, GoHighLevel does not disclose its financial performance or valuation publicly in the same way a publicly traded company would. Its growth and financial health are internal metrics.
  • Investment Opportunities: If one were interested in investing in GoHighLevel, it would typically be through private equity, venture capital, or direct investment, rather than purchasing shares on a stock market. Such opportunities are usually reserved for accredited investors or large institutions.

This distinction is important for agencies and individuals researching GoHighLevel, as “stock price” is not a relevant metric for evaluating the company or its financial stability. Aiper Smart Website

The value you derive from GoHighLevel comes from its software capabilities and the return on investment it provides for your business, not from potential stock appreciation.

Maximizing ROI on Your GoHighLevel Investment

Investing in GoHighLevel, regardless of whether you choose the $97, $297, or $497 monthly price plan, is a strategic decision that requires a clear plan to maximize its return on investment ROI. It’s not enough to simply subscribe. you need to actively leverage its features to generate tangible results.

  • For Agencies:

    • Onboard Clients Rapidly: The unlimited sub-accounts from the $297 plan onwards mean your marginal cost per client for the software is virtually zero. Focus on acquiring more clients and getting them set up quickly within their dedicated sub-accounts.
    • Resell the Software SaaS Mode: If on the $497 plan, create attractive SaaS pricing tiers for your clients. Charge them a monthly fee for access to their branded portal. Even a modest $49-$99/month per client can quickly cover your GoHighLevel subscription and turn a profit. For example, 5 clients paying $99/month generates $495/month, covering the $497 plan with just 5 clients. Scale that to 20 clients, and you’re making close to $2,000/month in pure software revenue.
    • Mark Up Usage Costs: Bill your clients for their SMS, email, and WhatsApp usage. A 10-20% markup is common and can contribute significantly to your bottom line, offsetting your own usage costs and adding to profitability.
    • Automate Client Services: Use GoHighLevel’s workflows, campaigns, and snapshots to automate lead nurturing, appointment booking, reputation management, and even certain reporting tasks for your clients. This reduces your operational overhead and increases your team’s efficiency, allowing you to serve more clients with the same resources.
    • Offer Premium Services: Leverage GoHighLevel’s advanced features e.g., membership sites, custom forms, surveys to offer premium services that command higher fees.
  • For Businesses using the $97 plan for internal use:

    • Consolidate Tools: Cancel subscriptions to redundant tools separate CRM, email marketing, funnel builder, appointment scheduler. The savings alone can often justify the $97 monthly fee.
    • Improve Lead Conversion: Utilize the robust funnel builder and automated follow-up sequences to capture and nurture leads more effectively.
    • Enhance Customer Communication: Use two-way SMS and email to provide better customer support and engagement, leading to higher customer satisfaction and retention.
    • Streamline Sales Process: Use the CRM and pipeline management features to track leads, manage opportunities, and close sales more efficiently.
    • Boost Online Reputation: Actively request and manage reviews directly within GoHighLevel, improving your online standing and attracting more customers.

A key aspect of maximizing ROI is understanding that GoHighLevel is an enablement tool. Its value isn’t inherent. it’s derived from how effectively you deploy it to solve client problems, streamline your operations, and create new revenue opportunities. The more you use its features to automate, scale, and deliver results, the faster you will see a positive return on your GoHighLevel price investment. Drivesafeonline Org

Additional GoHighLevel Costs and Considerations

While the core monthly subscription and usage-based communication fees cover the vast majority of GoHighLevel expenses, there are a few other considerations that might add to your overall cost, depending on your specific needs and how you choose to operate.

  • Phone Numbers:

    • Lease Fees: In addition to SMS/call usage, you’ll pay a small monthly fee to lease phone numbers. Local numbers typically cost around $1.15 per month, while toll-free numbers are about $2.00 per month. Each sub-account will likely need at least one dedicated phone number.
    • Porting: If you’re porting existing phone numbers into GoHighLevel, there might be a small one-time fee per number often around $5-$10.
  • Domain Registration:

    • You’ll need a custom domain for your white-labeled platform and potentially for client funnels/websites. This cost is external to GoHighLevel e.g., GoDaddy, Namecheap and usually ranges from $10-$20 per year per domain.
  • External Integrations Optional:

    • While GoHighLevel integrates with many popular tools, some specific or niche integrations might require a separate subscription to a tool like Zapier or Make formerly Integromat. These platforms facilitate connections between GoHighLevel and other software that don’t have native integrations.
    • Costs for Zapier/Make vary based on usage, from free tiers up to hundreds of dollars per month for high-volume automation.
  • Snapshot Marketplace / Custom Snapshots: Contabo Black Friday

    • GoHighLevel has a marketplace for “snapshots,” which are pre-built templates for specific industries e.g., Dentists, Real Estate Agents, Gyms. While many are free, some premium snapshots or custom-built snapshots from third-party developers might incur a one-time purchase fee.
    • These can save significant setup time for agencies but are an optional expense.
  • Training and Support Beyond Basic:

    • GoHighLevel provides extensive free training resources GoHighLevel Academy, YouTube tutorials, Facebook community and included support.
    • However, if you require dedicated one-on-one coaching, advanced setup assistance, or customized solutions, you might consider hiring a GoHighLevel expert or agency specializing in implementation. Their fees would be separate from your GoHighLevel subscription.
  • Payment Gateway Fees:

    • If you’re using GoHighLevel to process payments e.g., for courses, products, or your SaaS subscriptions, you’ll incur transaction fees from your chosen payment gateway e.g., Stripe, PayPal. These are standard processing fees typically 2.9% + $0.30 per transaction for Stripe and are not specific to GoHighLevel itself.

While the primary GoHighLevel monthly price is clearly defined, being aware of these potential ancillary costs ensures you have a complete and accurate budget for leveraging the platform to its fullest extent. Most of these additional costs are either negligible, optional, or standard operating expenses for any digital business.

FAQ

What is the base GoHighLevel price?

The base GoHighLevel price for the Agency Starter Account is $97 per month.

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This plan is designed for individual users or small agencies.

How much does GoHighLevel cost per month for unlimited clients?

The GoHighLevel price per month for unlimited clients is $297 for the Agency Unlimited Account, which allows you to manage an unlimited number of sub-accounts clients.

Is there a GoHighLevel price comparison available for different plans?

Yes, GoHighLevel offers three main plans: Agency Starter $97/month, Agency Unlimited $297/month, and Agency Pro SaaS $497/month. Each plan offers increasing features and scalability.

Does GoHighLevel have a stock price?

No, GoHighLevel is a privately held company, so there is no public GoHighLevel stock price available on any stock exchange. Hubspot Online

What is the GoHighLevel SMS price?

The GoHighLevel SMS price is usage-based, typically around $0.0079 per outbound SMS segment and $0.0079 per inbound SMS segment in the US, utilizing Twilio as the backend.

How much does GoHighLevel email cost?

The GoHighLevel email price is usage-based, generally costing around $0.001 per outbound email, or approximately $1.00 per 1,000 emails, through integrations like Mailgun or SendGrid.

Is the GoHighLevel CRM price separate from the main subscription?

No, the GoHighLevel CRM price is not separate.

Comprehensive CRM functionalities are integrated into all GoHighLevel subscription plans without additional per-user or per-feature charges.

What is included in the GoHighLevel monthly price?

The GoHighLevel monthly price includes access to its all-in-one platform features such as CRM, funnel builder, website builder, email marketing, SMS marketing usage extra, appointment scheduling, and more, depending on the chosen plan. Contabo Vps Review

Does GoHighLevel offer WhatsApp integration, and what’s the price?

Yes, GoHighLevel offers WhatsApp integration via Twilio’s API.

The GoHighLevel WhatsApp price is usage-based, depending on conversation type utility, authentication, marketing and country, with marketing conversations generally being more expensive.

What is the GoHighLevel white label price?

The GoHighLevel white label price capability is unlocked with the Agency Unlimited Account $297/month for basic white-labeling, and fully realized with the Agency Pro SaaS Account $497/month which includes automated SaaS billing and white-label mobile apps.

Can I try GoHighLevel before I buy?

Yes, GoHighLevel typically offers a 14-day free trial for new users across its plans, allowing you to explore the platform’s features before committing to a subscription.

Are there any hidden fees with GoHighLevel pricing?

While the main subscription is clear, remember to factor in usage-based costs for SMS, email, and WhatsApp, as well as minor monthly phone number lease fees. Web Hosting Rating

These are not hidden, but separate from the core monthly subscription.

How does GoHighLevel pricing compare to HubSpot or Salesforce?

GoHighLevel is generally more cost-effective for agencies, especially for managing unlimited clients, compared to HubSpot or Salesforce which often have higher per-user or feature-based costs that can quickly escalate for multiple clients.

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Can I upgrade or downgrade my GoHighLevel plan?

Yes, you can easily upgrade or downgrade your GoHighLevel subscription plan as your agency’s needs evolve, directly within your account settings.

Does GoHighLevel offer an annual discount?

GoHighLevel’s standard pricing is typically monthly, but they occasionally offer promotions or annual payment options with discounts. San Francisco Sightseeing Pass

It’s best to check their official pricing page or contact sales for current offers.

What is the cost of phone numbers in GoHighLevel?

Phone numbers in GoHighLevel incur small monthly lease fees: approximately $1.15 per month for local numbers and $2.00 per month for toll-free numbers, in addition to SMS/call usage.

Is there a limit to how many users I can have on GoHighLevel?

No, GoHighLevel does not typically charge per user within your agency account.

The number of users you can have is generally unlimited for your internal team members, making it highly scalable.

Can I bill my clients for their GoHighLevel usage?

Yes, agencies can mark up and bill their clients for the usage of SMS, email, and WhatsApp directly through the GoHighLevel platform, especially when on the Agency Pro SaaS plan. Nord Vpn Extension Edge

What is the benefit of the Agency Pro SaaS GoHighLevel price tier?

The Agency Pro SaaS tier at $497/month allows you to fully white-label GoHighLevel, create custom pricing plans for your clients, and automate client onboarding and billing, transforming your agency into a true SaaS provider.

Does GoHighLevel charge for external integrations like Zapier?

GoHighLevel does not charge for the integration itself, but if you use third-party platforms like Zapier for advanced automation with other software, you would need a separate subscription to Zapier based on your usage.

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